Wine 1020
Twitter Abuzz with Memes on This Viral Wine Brand
The most luxurious wines usually have fancy names to match: Chateau Lafite Rothschild, Dom Pérignon, Domaine d’Auvenay, the list goes on. Figuring out how to pronounce the label on your bottle is almost as tough as selecting which one you should buy in the first place. But right now, the name on everybody’s lips is decidedly more simple: Josh.
If you’ve ever browsed the shelves of your local wine shop in search of an affordable Cab Sauv, a bottle from Josh Cellars was likely for sale. Since founded in 2007, the California-based winery has expanded their repertoire to include 11 varietals.
Joseph Carr named the brand after his father, a military veteran who also worked as a lumberjack and firefighter. The brand honors Josh’s legacy with every bottle. And for the past week, that legacy has taken on a life of its own.
Earlier this month, a user on X shared a post about the brand’s Merlot. What started as an entirely earnest suggestion became a launchpad for online memes poking fun at the name.
I’m not gonna keep telling y’all to grow up and leave that Stella & Barefoot alone pic.twitter.com/XrkSN7zukC
— King Pisces 🔱🧸 (@OptimusGrind__) January 7, 2024
With a suggested price of $17.99 a bottle, many users argued that Josh Cellars Merlot isn’t as much of an upgrade from Barefoot and Stella Rosa wine as the original post may lead us to believe. As well-balanced and delicious as it may be, ordering a glass of Josh feels just a little bit silly.
And then the memes started taking over our social media feeds like a tidal wave.
got the results back from the doctor and i’m afraid to say i got that josh in me pic.twitter.com/rKIvRNU7Wt
— horse dentist (@equine__dentist) January 11, 2024
Pour up (Josh), head shot (Josh)
Sit down (Josh), stand up (Josh)
Pass out (Josh), wake up (Josh)
Faded (Josh), faded (Josh)
— swag (@chillextremist) January 11, 2024
Me and the boys after a bottle of Josh wine pic.twitter.com/d1EQIGqgD5
— Vincent A DiGeronimo (@vincedige) January 13, 2024
The memes surrounding Josh wine have provided the winery with more exposure than ever. Data from Google indicates that interest in Josh wine has never been higher. It’s too soon to tell, but there’s a good chance that this newfound brand attention will translate into a Josh renaissance.
How has Josh Cellars been handling all the memes? According to Dan Kleinman, Chief Brand Officer of Josh Cellars, they’re taking the jokes in stride. “The wittiness of these posts have captivated us and we’re delighted to see our brand be part of the broader social media conversation,” he says. “Let the memes flow!”
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Unraveling Wine Mysteries: From Crystals to Headaches and Altitude Effects | COMMENTARY
We frequently receive inquiries concerning the intricate art of winemaking. Below are a few noteworthy recently asked questions.
Question: The other day, I was drinking a bottle of white wine and noticed a large amount of sediment at the bottom of my final glass. Does this signify something wrong with my wine?
Reply: Negative, yet your apprehension is understood. One of our recent dinner invites was repulsed after she unknowingly consumed some of these crystals in her last serve of a delightful Cormorant grenache-marsanne blend. We found the amount, nearly a teaspoon, in her glass surprising as well but confirmed that the wine was not harmful.
Even so, it was not enjoyable to swallow. Had you been alone, or without the knowledge of an expert, you might have suspected the wine to be defective. As a result, to prevent this issue from surfacing, several winemakers subject their wines to cold stabilization to eliminate these crystals before they are bottled. Yet, this method also risks removing the wine’s crucial acidity. It’s a purely visual concern that winemakers continually face.
Firstly, let’s talk about the origin of these crystals. Often termed as “wine diamonds”, these crystals emerge from the naturally existing tartaric acid, essential in solidifying chemicals. It also imparts colour and structure to a wine. Though most of it gets eliminated during the filtration process, a fraction often remains soluble and hence invisible during purchase. However, once the wine is refrigerated, the crystals appear and settle at the bottom.
We had a conversation with the winemaker at Cormorant, Charlie Gilmore. He confessed that his grenache-marsanne blend results in a significant amount of crystals once refrigerated. He acknowledged the existence of methods to eliminate these crystals at the winery, but his primary aim is to produce an untouched, authentic wine. However, he takes a stand against cold fermentation.
He stated, “It’s a significant energy user. In order to produce quality wine, I won’t fine, filter or freeze. I believe it’s a better wine if I avoid doing so.”
Secondly, we discovered potential chances for a wine that stays in the refrigerator for several days to form more crystals. For instance, the Cormorant blend was refrigerated for a few days in preparation for the Thanksgiving dinner. If the wine had been refrigerated just a few hours before the dinner, it might not have resulted in as many crystals.
We value a winemaker who adheres to the natural process of winemaking, utilizing fewer chemicals and methods in the purification of a wine. The Cormorant had no fining or filtration utilized and had minimal sulfites added. This created a highly fresh, crisp wine we would happily serve again – only with less refrigeration time.
Q: I adore red wine, yet even if I only consume one glass, I always end up with a headache. White wine, on the other hand, does not have the same effect. Is this just a personal reaction or does red wine have components that augment my chances of getting a headache the next day?
A: Have faith in us, this issue has been investigated and contested for numerous years. We have informed our readers that it isn’t caused by sulfites, as many would presume, but likely due to the phenolics or histamines which are more commonly found in red wine than in its white counterpart, and even beer. A new perspective on headaches and red wine was introduced by a recent study published in Scientific Reports.
The report, authored by Apramita Devi, Morris Levin and Andrew L. Waterhouse, attributes the headaches to quercetin, which blocks ultraviolet light as a sunblock would. Only a chemistry scientist would be able to understand the technicalities of this academic report, but our main takeaway is that red grapes exposed to more sunshine accumulate more quercetin.
Even though the liver is adept at processing alcohol, it can be overburdened when quercetin comes into the mix. The toxin produced by this inadequate processing can provoke a headache akin to the pounding of a John Deere piston. As a consequence, high doses of these chemicals are often administered to alcoholics to trigger unpleasant symptoms that deter them from drinking.
Furthermore, the research revealed that levels of flavonols, a wide category that includes quercetin, were “four times greater in ultra-premium wines than in mass-produced wines”. This could be attributable to the fact that vineyards may expose their grape plants to additional sunlight to promote ripeness and allow the skins to remain in contact with the fermenting juice for extended durations. These meticulous practices are not commonly employed in the production of inexpensive wines.
If you experience headaches after consuming red wine, it would be prudent to examine the price tag.
The findings of this report can be accessed on www.nature.com/articles/s41598-023-46203-y.
Q: Does wine served in a plane at high altitude taste any differently?
A: We were taken aback when we learned that altitude influences the flavor of wine. A press release from TAP Air Portugal indicated that the airline employs a wine panel that samples wines inflight to note any differences. Visualize a team of experts decked out in lab coats, flying about while savouring different wines. An interesting job, that’s for sure.
Studies have indicated that at altitudes between 3,000 and 5,000 feet, you can sense around 20% less sweetness and 30% less salinity in wines than at ground level. The wine itself doesn’t change, but your taste perception might. As these elements significantly influence the taste of wine, airlines need to carefully choose those wines that can withstand these conditions without altering taste significantly. Typically, these are fruity wines with fewer tannins.
Wines that have high salinity usually originate from vineyards close to the sea –examples are albarino from northern Spain, assyrtiko from Greece, or grillo from Sicily. We haven’t encountered these wines on flights to or from Europe yet. But it does make us ponder whether a mildly sweet Californian chardonnay will taste the same inflight as it does on ground.
It’s common for fliers to experience dehydration, which can reduce the aroma of wine by up to 25% according to studies. On long-haul flights, it’s therefore recommended to opt for water rather than alcohol. Since our palates only detect five different components – sweet, bitter, salt, acid and umami – a significant portion of a wine’s character is identified through its aroma.
All Saints Estate Durif 2021 ($38): This is an impressive find. If you’re a fan of robust and rich reds, you’ll love this durif from northeast Victoria, Australia. Durif is a combination of peloursin and syrah. It’s a tannic, condensed wine with an intense black color and potent ripe berry flavors. The tannins in this wine allow it to be preserved for at least ten years.
Coto de Imaz Reserva 2018 ($23): It seems that we can’t get enough of Rioja. Each time we sample a new one, we find ourselves wondering why tempranillo isn’t a more frequent feature on our tables. This particular gem is entirely tempranillo, packed full of dark berry fruit. After aging in American oak for a minimum of 18 months, it presents a distinct vanilla and caramel nuance. For a little more, the 2016 Coto de Imaz Gran Reserva ($37) offers greater focus and richness. Extra bottle aging yields a smooth, luxurious texture.
Villa Maria New Zealand Private Bin Sauvignon Blanc 2022 ($16): For those who prefer a lively and sharp sauvignon blanc, this selection from the Marborough region will not disappoint. It features white grapefruit, a touch of fresh-cut grass, and refreshing acidity.
Tom Marquardt and Patrick Darr have been writing a weekly, syndicated wine column since 1985. See their blog at moreaboutwine.com. They can be reached at marq1948@gmail.com.
Exploring Flavors: 4 Great-Tasting Bordeaux Red Wines to Try
One of the great things about wine is the seemingly never-ending list of wine regions to choose from and learn more about.
From Chilean white wines to Canadian sparkling wines and everything in between, you can easily spend a lifetime exploring the world through wine.
But there’s also something to be said for returning to familiar, favorite wine regions, especially on long, dark winter nights.
And for me, there’s nothing better than a great bottle of red wine from France’s Bordeaux region.
I’m not alone in this opinion, either. Bordeaux has long been one of the most popular and most revered wine regions in the world.
Why?
I have one word for you – plastics.
Sorry, I couldn’t resist. And if you didn’t get the joke, ask your parents about the movie, “The Graduate.”
No, that single word is “consistency.”
Some wines and wine regions can be hit and miss. But Bordeaux consistently always hits the mark.
That’s important since there seems to be a never-ending list of wineries worth checking out in Bordeaux. In fact, there are roughly 7,000 wineries in Bordeaux.
So if you’re not familiar with a Bordeaux wine you find in a store or on a wine list at a restaurant, you should feel free to explore because there’s a pretty good chance the wine will taste great.
I can say this from recent experience. Last month, I tasted close to two dozen different wines from Bordeaux. Most were reds. A few were whites or Sauternes, the region’s distinct dessert wine that you can read more about in a few weeks.
Some cost less than $10 a bottle and made my annual list of the top 10 wines under $10 for 2023. Others cost significantly more and were special occasion wines for Christmas, New Year’s Eve or my dad’s 87th birthday. And in one case, one spectacular Bordeaux wine was created three years before I was even born in 1969. What a treat!
But what impressed me most was the fact that in every single case, every single wine from Bordeaux tasted great. It didn’t matter if the wine was three years old or 58 years old. They all had distinct, delicious flavors and aromas that often lingered long after each sip, especially the Bordeaux red wines that were over 20 years old. All of them were memorable and well worth the wait.
That’s why I thought I’d focus on a few new Bordeaux wines that stood out this past month. I’ve also included a brief explanation about the region, its grapes and some other helpful information.
Hope you enjoy.
MORE ABOUT BORDEAUX
France’s Bordeaux wine region is divided into two main areas – the Left Bank and the Right Bank. The dividing line is the Gironde River. Wineries located on the southwest side of the Gironde River are on the Left Bank. Wineries located on the northeast side of the Gironde are on the Right Bank.
BORDEAUX’S LEFT BANK
The Left Bank of Bordeaux encompasses a number of renowned subregions, such as Medoc, Paulliac, Margaux and Graves. Notably, the red wines produced in these areas usually consist primarily of Cabernet Sauvignon grapes mixed with other varieties.
THE RIGHT BANK OF BORDEAUX
In the Right Bank of Bordeaux, you will find well-known subregions like Pomerol, St. Emilion, Fronsac and Castillon. Here, rather than using Cabernet Sauvignon as the main grape in most red blends, Merlot grapes are predominantly used by most vintners.
BORDEAUX CLASSIFICATIONS
In 1855, Napoleon III (yes, that Napoleon) asked officials to rank every winery in Bordeaux. More than a century and a half later, those rankings remain relatively unchanged. There are five Bordeaux classifications, from First Growth (the highest) to Fifth Growth. For the First Growth (or Premier Cru), there are only five iconic Bordeaux wineries: Chateau Latour, Chateau Margaux, Chateau Haut-Brion, Chateau Lafite Rothschild and Chateau Mouton Rothschild.
There’s been a lot of debate over the decades about these rankings. Some wineries and consumers object to them. Even so, Bordeaux’s classification system remains firmly in place and it’s unlikely anything will change anytime soon.
WINE TASTING NOTES
2016 Chateau Larrivet Haut-Brion ($48 Suggested Retail Price)
Location – Pessac-Leognan, Bordeaux, France
Grapes – 62% cabernet sauvignon, 30% merlot and 8% cabernet franc.
Tasting Notes – This Left Bank wine had an advantage over the other wines recommended this week – it has a few extra years under its belt. That often makes a HUGE difference when it comes to red wines from Bordeaux. That’s because those extra years often smooth out any harsh edges and often add an extra layer of nuance and complexity. That was certainly the case with this complex wine. There were layers upon layers of different concentrated flavors and aromas, including hints of blackberry, cherry and roasted almonds. A real winner.
2020 Chateau Dalem ($22 SRP)
Location – Fronsac, Bordeaux, France
Grapes – 85% merlot and 15% cabernet franc.
Tasting Notes – This Right Bank Bordeaux wine was new to me when a friend shared it recently over the holidays. I’m glad they did. This straightforward wine didn’t play the games that some beautiful but complicated Bordeaux wines do at a young age. This drama-free wine didn’t have any barnyard aromas, which I love and which often indicate it’s a great age-worthy wine. Instead, this understated, sophisticated wine tasted great right from the first sip, which is often what a lot of us want from a wine, especially if we’re busy cooking dinner and hosting guests.
2020 Chateau Haut-Brisson ($29 SRP)
Location – Saint-Emilion, Bordeaux, France
Grapes – 90% merlot and 10% cabernet franc.
Tasting Notes – I had a good feeling this Right Bank wine from Saint-Emilion would be a good one. Why? Because in many cases, I have found that Saint-Emillion wines strike just the right balance between being powerful and earthy while also having grace and elegance. This big wine hit all those notes as well as having a long, intense finish that lasted at least half a minute. This is a great wine that will age well for years. Then again, why wait when you can enjoy this truly magnificent wine now?
2020 Madame De Beaucaillou ($28 SRP)
Location – Haut-Medoc, Bordeaux, France
Grapes – 66% merlot, 24% cabernet sauvignon and 10% petite verdot.
Tasting Notes – As I explained at the beginning, I loved all the Bordeaux wines that I tasted last month. But if I had to pick a favorite among the younger Bordeaux wines I tasted recently, this one from Bordeaux’s Left Bank was right near the top. Floral, fragrant and bursting with subtle flavors, this delicate, effortless wine tastes delightful right now. There’s not a single hard edge to this wine – just smooth, silky and absolutely sublime.
Cheers!
Wine Press by Ken Ross appears on Masslive.com every Monday and in The Republican’s Weekend section every Thursday.
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Testing the Viral Red Wine Stain Removal Hack with White Wine: A Surprising Experience!
After a busy 2023, my best friend, husband, and I ushered in the New Year by watching movies and enjoying our preferred Noble Vines Cabernet Sauvignon. Even though the evening was relaxed and cosy, I ended up being clumsy and accidentally spilled wine on my favourite tea towel while pouring our second glasses. As a keen follower of #CleanTok, I recalled a video by the acclaimed TikTok personality Grandma Babs as I was getting over the shock of potentially ruining my festive holiday tea towel. But, the ensuing process shocked me even more as this was the first instance where a viral trick did not work as expected.
The red wine stain removal hack of Grandma Babs required a surprising ingredient: more wine! Specifically, white wine. In the video shared by Babs, the white wine miraculously erased the dark red stain right after she soaked up the excess with paper towels. Fortunately, I had a roll of paper towels and a bottle of Sauvignon Blanc, typically used for cooking, but it seemed good enough for the task at hand.
I poured an equal amount of white wine corresponding to the spill (a little less than 1/4 cup) and let it rest for approximately a minute. I began blotting with the paper towels and even used one in between the towel to soak up as much red wine as possible. At first, when I saw some red colour on the paper towels, I harboured some hope, but it soon vanished as the stain appeared almost identical to when I had just spilled the wine.
My best friend, who is a big fan of cleaning hacks just like me, proposed using some baking soda. I sprinkled sufficient amount to cover the stain and lightly rubbed it in, allowing it to sit for five minutes to work its magic. Unfortunately, after wiping off the baking soda, the three of us were horrified to see a black blotch ruining my beloved tea towel.
Because home remedies didn’t seem to be working, I decided to put some OxiClean Stain Remover on the stain, let it sit for 15 minutes, and throw my tea towel in the wash as my last resort. I was relieved to find out it worked — for the most part, at least.
There was a very faint stain, but overall my tea towel was restored back to its cute glory. Even though Grandma Babs’ wine stain removal trick didn’t work for me, I’ll definitely continue to follow her sage advice, hacks, and tips and keep up with the trials and errors of home cleaning. Moral of the story? Always be skeptical of viral cleaning tips and tricks — and when all else fails, stick to tried-and-true cleaning methods (like these red wine stain removal tricks).
My Personal Selection of Natural Wine Bars and Restaurants in Paris
For more than a decade, our Parisian natural wine bar and restaurant project has been thriving. We’re not particularly fixated on “natural wines”, as they can be hit or miss, but we have companions who appreciate these wines greatly. Therefore, in the spirit of friendly gatherings and culinary exploration, we occasionally host diner parties at “natural wine bars” or more often, “natural wine restaurants”, and always insist on trying a new place each time. This pursuit has led us on a delicious journey filled with remarkable restaurant discoveries across Paris, the finest of which you can find in this blog section.
With an overwhelming number of around 26,000 restaurants in Paris, making a dining decision can prove to be quite a challenge. Although, the international media do offer noteworthy recommendations in their restaurant reviews, these mostly incline towards popular tourist dining spots and often keep circling back to the same few establishments. Possibly, this is because once a restaurant gets recognized by the media, it is bound to receive additional coverage.
However, this project of ours doesn’t aim to merely follow the masses. We favor local, neighborhood-style establishments over touristy, glamorous ones, with our primary focus being on quality food and drinks. So when compared to majority of the media features, our chosen restaurants are often reasonably priced and tucked away in the less trodden districts of Paris.
Note on photography: The image “Restaurant Simone, Paris” was provided by BKWine Photography and has been removed to comply with the blog’s content guidelines.
The project has been ongoing for more than a decade, with visits to around 50 different dining establishments. The focus on “natural wine” isn’t a major concern. A few that our friends find appealing is sufficient. Alternatively, some organic wines could serve the purpose. Nowadays, virtually all eateries in Paris offer a range of so-called natural wines for selection.
Your preference for natural wines doesn’t significantly impact this, as these restaurants offer excellent food and wine options. They reflect the relaxed vibe of Parisian neighbourhoods, deviating from luxury or fine dining, making them ideal places to hang out with friends.
To provide some guidance, here’s our list of top 47 (counting till now) restaurants included in the project:
Restaurant Chez Nathalie, Paris, copyright BKWine Photography
9 rue Decres, 75014 Paris.
Really nice small restaurant behind the Gare Montparnasse. Very much “neighbourhood” style.
13 rue des Petits Champs, 75001 Paris.
A long-time classic and favourite run by Mark Williamson for more years than he’d like to admit. Not particularly oriented towards natural wine but an outstanding wine list and excellent food. Read more on Willi’s Wine Bar and Maceo in this article.
14 rue du Jura, 75013 Paris.
A tiny neighbourhood restaurant close to Salpetrière and rue Monge. The kind of place that you wish you had around the corner to pop into when you don’t care for cooking. Good food, short wine list.
Restaurant Tadam, Paris, copyright BKWine Photography
49 Avenue Jean Moulin 75014 Paris.
Once upon a time, the location occupied by La Régalade was a renowned restaurant operated by Yves Camdeborde, who is credited as a pioneer of Parisian “bistronomy”. Today, the place is under new management with a different name, but it remains a delightful venue for classic French fare. The restaurant also boasts a commendable wine list.
The restaurant is located at 45 Rue Vandrezanne, 75013 Paris.
On the eastern edge of the city, close to La Butte aux Cailles and just behind Place d’Italie, you can find another charming neighborhood eatery. This restaurant offers the luxury of outdoor seating, completely free of traffic, making it an idyllic spot for a warm summer evening. The menu, although concise, features dishes influenced by Oriental cuisine and is paired with a curated selection of wines.
You can find this restaurant at 1 Rue Charles Fourier, 75013 Paris.
More of a regular café-bistrot indeed, but its lovely location features a large “terrasse” on a quiet square in the less-traveled area of Paris known as Les Peupliers. It’s definitely worthwhile to take a stroll in this neighborhood and discover its architectural gems, such as the houses on rue du Docteur Lery and La Cité Fleurie.
You can find this charming café at 15 Rue des Petits Champs, 75001 Paris.
Belonging to the same family as Willis Wine Bar, this place is owned by Mark Williamson as well. While the Wine Bar maintains a casual vibe, this one offers an elegant ambiance. You can expect great value for your money in a calm and serene environment coupled, of course, with Mark’s exceptional wine list.
The address is 33 boulevard Arago, Paris 13.
We had previously visited this place, receiving an exceptional dining experience with their five-course tasting menu. Although not as phenomenal this time around, it was nonetheless enjoyable and definitely warrants a revisit. The restaurant, a small but ambitious establishment, provides enjoyable outdoor seating which we could avail in September. Their selection of wines is also commendable – an added advantage is their adjacent wine shop.
The location is 151 Rue Marcadet, 75018 Paris.
Found on the less-visited backside of Montmartre hill, it maintains a certain exclusivity, which we found refreshing. Despite its simplicity in style (which we prefer – no pretentious designer tables or overwhelming lighting), their ambitions are high when it comes to food. There is also an abundance of enticing wines. It’s unfortunate that this gem of a place is quite a distance from us on the other end of Paris. Paris 18 and surrounding areas prove to be great hunting grounds for natural wine restaurants or wine bars.
Restaurant Bistrotters, Paris, copyright BKWine Photography
19-21 fossées St Jacques, Paris 5.
This sought-after venue often features in discussions on natural wines or wine bars (restaurants) in Paris. Its longevity is only one of its many charms. Located merely a stone’s throw away from Panthéon, the place offers a fusion of comfort and taste. Despite its crowded and slightly cramped ambience, a short menu filled with traditional café favorites like oeuf mayo and an elaborate wine list cater to every preference. Added bonus: a delightful terrace.
5 rue des Petits Hotels, Paris 10.
Be prepared to discover a gem in the heart of Paris. Albeit small, the location leaves a big impact with its slightly Asian and Latin influenced affairs (“Japanese fusion” anyone?). Thanks to a short and dynamic menu coupled with a unique and captivating wine list, food lovers are in for a treat. Notably located near Gare du Nord and Gare de l’Est. It is also in the vicinity of l’Eglise Saint Vincent de Paul which is surrounded by other notable restaurants.
4 rue Biscornet, Paris 12.
Located in the less heralded 12 arrondissement, this splendid eatery is just a short walk from La Bastille, tucked away in a tranquil street.
37 rue du Couedic, Paris 14.
A recently inaugurated eaterie during our visit. Predominantly Italian, although this isn’t overtly noticeable in their menu, the restaurant emphasizes on natural wines in their wine list. It’s a quaint and pleasing place, notably distanced from crowded tourist spots. You’ll find it near Place Alésia in the 14th.
28 rue Notre Dame des Victoires, Paris 1.
Near La Bourse (Palais Brongniart), it boasts a sophisticated ambiance. While its name implies “I’ve forgotten the name,” the restaurant indeed remains memorable with its excellent cuisine.
10 rue de la Butte aux Cailles, Paris 13.
Nestled in the lesser-known but decidedly charming area of Paris, Le Butte Aux Cailles – just a short distance from Place d’Italie. Many excellent eateries are available here and this one is traditional (perhaps vintage?) café-bistrot.
25 rue de Bruyère, Paris 9.
“Your neighborhood bistro”, certainly, a charming community restaurant (which is still present!), the kind that you can only discover in France. Situated between Pigalle and Gare St Lazare.
8 rue de Mont Louis, Paris 11.
Nearby the Père Lachaise cemetery on a miniature side-street. A classic, small bistro that seems to maintain multiple locations in Paris, even on Champs Elysées.
35 rue Nationale, Boulogne Billancourt.
This establishment ranks highly for the superior quality of its cuisine. Nonetheless, it appears to have metamorphosed into a more refined (and somewhat pricier) dining venue that exclusively offers prix fixe meals.
30 rue de la Folie Méricourt, Paris 11.
A surprisingly large local eatery, rumored to have a fireplace. Traditional French food, fine wines. Incredible it perseveres in the neighborhood.
22 rue du Plateau, Paris 19.
The first dinner in our Paris natural wine bar and natural wine restaurant project. One of the perhaps now legendary bistronomique restaurants up at the Butte Chaumont. Excellent wine selection and good food (but a bit disappointed by the service). It’s still there so it must be doing something right.
—Per Karlsson
Understanding the Josh Wine Meme: A Detailed Explanation
Social media is the perfect place for a little joshing around, but if you’ve been online in the past week, you might have seen a particular kind of Josh making waves. We’re referring to Josh Cellars wine, which thanks to X (formerly Twitter) user @OptimusGrind__ is having a viral moment. They tweeted a picture on January 6 depicting a bottle of the popular budget-friendly wine, along with the caption, “I’m not gonna keep telling y’all to grow up and leave that Stella & Barefoot alone.”
The post kickstarted a barrage of (mostly negative) responses and quote tweets, which really took off when user @Zujabes riffed that, “For non wine drinkers, this is like someone driving a Hyundai making fun of a Kia driver.” This quote tweet’s engagement dwarfed the original post, which caught the attention of intrepid meme makers worldwide.
Many people began swapping in the name “Josh” for words in familiar alcohol-based slogans, like “It’s Josh o’clock somewhere,” which user @chillextremist captioned over a relaxing beachside photo of a Josh bottle and wine glass in the sand. Others looked to pop culture to demonstrate their ironic fandom, such as an uncredited meme featuring a faded picture of Disney’s Goofy proclaiming, “gone off the jawrsh bro,” surrounded by emojis. The wine is seemingly perfect fuel for irony-obsessed meme makers: If you’re unfamiliar with the brand, you can laugh at the unique wine name, and those who do drink it can revel in folks’ ironic love of the product.
Read more: Popular Vodka Brands Ranked From Worst To Best
Josh Cellars, the California winery that produces the drink often mentioned in internet memes was established in 2007. It was named in memory of the father of Joseph Carr, the founder of the company. The wine is more than just internet joke material, as it has been recognized as the topmost table wine in the United States, as quoted by VinePair.
In simpler terms, for those who are not accustomed to wine, this is reminiscent of a Hyundai driver poking fun at a Kia driver https://t.co/OZ0WazDv9p
— husky supreme (@Zujabes) January 7, 2024
Although the company has not yet addressed its skyrocketing internet popularity in the past week, it could be speculated that Josh’s marketing team is probably pleased with the heightened publicity. X user @chillextremist surmised as much in their tweet, which portrayed a jubilant group of office employees and was captioned “Live look at Josh wine marketing department”. Seeing the wine usually sells in excess of 5 million cases per year, it remains to be seen if this viral notoriety will lead to a significant boost in sales.
This just goes to show that all it takes to spark an internet avalanche for your brand is one person making a simple joke. There’s only one thing left to say about the power of online humor: Cheers!
Read the original article on Mashed.
Unveiling the Biggest Error in Your Wine Storage Techniques
Maybe you have a stockpile of gifted bottles left over from the holidays, or perhaps you went on a little shopping spree recently. However you got them, it’s a nice feeling to have a selection of wine at home, ready for impromptu gatherings (or when you’re just looking for something to pair with your favorite reality show), even if it’s not exactly a full-blown wine cellar. Just be sure to do it properly if you’re storing wine at home — otherwise, you risk making a classic wine mistake that could ruin a fantastic bottle.
One absolute must when it comes to wine storage is to ensure you’re resting each bottle on its side, not standing it up like a display. Sure, it can be convenient to store bottles upright so you can easily see the labels — like most wine stores do — but if that bottle stays standing up for months or even years, it could age more quickly than it ought to and degrade in quality. The culprit? The cork.
Many wine professionals say that wine is best stored on its side so that the inside end of the cork is always in contact with the wine. This is meant to prevent the cork from drying out, which can allow oxygen to sneak into the bottle and prematurely age the wine, in extreme cases causing it to turn.
Read more: The Ultimate Vodka Brands, Ranked
A dried-out cork can be troublesome for two reasons. Firstly, a dry cork might crumble when you attempt to open the bottle, which can be a nuisance as you may need to sift out tiny pieces of cork. The more serious issue with dry corks, however, is oxidation. This occurs when the wine comes into contact with the atmospheric oxygen, which can cause the wine to lose its vibrant flavors and aromas, possibly leading to a metallic or overly acidic taste.
The only situation where this is not the case is when storing a bottle of wine that has already been opened. In such instances, storing the bottle on its side increases the surface area of the wine, thus exposing more of it to the oxygen within the empty space of the bottle. If you don’t plan on finishing the bottle soon, it’s best to reseal it and store it upright in the refrigerator. Alternatively, you might want to transfer the rest of the wine to a smaller, air-tight container like a mason jar to reduce oxidation.
Despite the common advice from nearly every wine magazine, sommelier, or enthusiast to store bottles on their side, this idea is not without opposition. Certain research suggests that the internal end of corks are not at risk of drying out, and it’s really other storage conditions (temperature, humidity, light) that require more attention.
Whether you decide to follow traditional advice or choose to store your bottles upright, there’s a universal agreement that the bottles should be stored in a consistently cool but not cold environment, along with moist air and limited sunlight. The ideal conditions range from 45 and 65 F and 50% to 80% humidity. Deviating from these conditions slightly will not ruin the wine, especially if you don’t plan on storing it for several years. Basements usually meet these conditions, but if you don’t have one, a pantry or any other dark location will suffice. Remember, temperature is key when storing wine, so areas insulated from major temperature changes are preferable. If the storage area’s air is a bit dry, placing a water-filled sheet pan nearby can contribute to the humidity.
Read the original article on Daily Meal.
Corum Announced as the Official Timepiece for Seaglass Rose’ Wine Festival
Corum co-sponsors the upcoming Seaglass Rose’ Experience in Fort Lauderdale.
Every year, when it’s winter in the Northeast USA, there is usually plenty of warmth in the sunshine state. As such, Florida hosts a number of outdoor beach festivals in the early months of the year. One such event is the Seaglass Rose’ Wine Experience, taking place on the beach in Fort Lauderdale from January 26 to 28, 2024. The event is particularly noteworthy as the Corum watch company is its official timepiece.
The theme of the Seaglass Rose’ Experience is rose’, with a predominantly pink decor, which also serves as the dress code, and the event promotes awareness of breast cancer.
Seaglass: A Fort Lauderdale Rose’ Experience is an immersive event, featuring dozens of rose’ wine vendors from global destinations who provide tastes of their finest pink champagnes, rose’ wines, spirits, and unique mixes (think shaved ice, rose’, and vodka). Attendees are expected to wear pink, and the décor within and outside the event tents is all about roses, especially pink, white, and red. The event also has a culinary aspect where attendees can indulge in fresh Florida foods prepared by some of the finest local chefs.
The beach setting in Fort Lauderdale for the Seaglass Rose’ event provides a pleasant reprieve from winter.
This event isn’t just about wine tasting. This paradise of rose’ also carries a charitable component, with the host offering support to local charities that create breast cancer awareness and aid breast cancer research. This links profoundly to the event’s pink theme. Additionally, the event’s organizers also support environmental ocean conservation.
In terms of sponsorship, this year Corum is hosting an immersive photo event near the stage (where guests can enjoy live music). Attendees can use props and choose backdrops for extra enjoyment and to create lasting memories. The event is scheduled for Friday and Saturday nights, culminating on Sunday. Daily ticket prices vary from $150 to $5,500 for those desiring a private cabana.
Unveiling 8 Fantastic Alternatives to Marsala Wine
You probably have some of the best substitutes for this fortified wine in your pantry.
Full-bodied and versatile, Marsala wine holds a well-earned spot on kitchen shelves and bar carts alike. You likely already associate this sweet, semi-sweet, or dry wine with a savory chicken Marsala, but it’s far from a one-trick pony. The Sicilian fortified wine also plays well alongside sautéed mushrooms and adds a sweet nuttiness to desserts like Zabaglione.
But if you’re stuck without a bottle, can you end up tossing in a red blend instead and call it good? We tapped chef Ann Ziata at the Institute of Culinary Education to share her best Marsala swaps.
“Adding wine and spirits to cooking and baking is like adding any other herb — it’s so much fun to play with,” she says.
Related: Chicken Marsala
Marsala brings a well-balanced tanginess and extra oomph of flavor but still stays muted enough to complement flavorful recipes. When searching your pantry for an appropriate stand-in, Ziata advises considering the overall flavor profile and type of Marsala that the recipe recommends.
If you’re preparing a sweeter dish, she suggests reaching for sherry, Moscato, or Port as an easy swap. You could even try a potent dry red tossed in with a bit of sugar and an orange peel as a comparable substitute.
“As long as the wine has a little bit of sugar and falls in the 15% to 20% alcohol range, it’s going to work in the dish,” Ziata says.
For recipes that fall on the savory end of the spectrum, medium-bodied reds are your go-to. In seafood dishes, an unoaked Chardonnay or pale rosé also impart delightfully light flavors. She recommends avoiding heavy Cabernet Sauvignons and other full-bodied reds as a direct swap as these risk overpowering the final dish.
Related: Veal Marsala
If you’re seeking a non-alcoholic alternative, Ziata suggests playing with herbs, citrus, and fruit juices to a homemade Marsala-like stock. A blend of cloves, lemon, apple juice, and tamarind can all imitate the unique sauciness of Marsala. “Black tea can also work well to mimic this bitter, sweet, tart wine,” she says.
Whatever you’re substituting, Ziata recommends aiming for a fruit-forward, tangy profile. When in doubt? Always keep an extra bottle of Marsala on hand — perhaps you’ll need some to sip, too.
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Read the original article on Food & Wine.
Exploring Non-Alcoholic Wines Worth Tasting During Dry January
In recent years, there’s been a growing interest in non-alcohol drinks.
Non-alcoholic beer has been a thing for decades.
Cocktails without alcohol can be found in almost any bar.
In recent years, you can add alcohol-free wines to this growing list.
In fact, sales of non-alcohol wines have grown dramatically in recent years.
Some people don’t drink alcohol any time of year.
Others choose to not drink alcohol certain times of the year, including this month, which some people now refer to as Dry January.
That’s why I thought now would be a great time to dive into the wide world of non-alcohol wines.
Along with several recommended no-alcohol wines, you can also learn more about how wine is made without alcohol.
So how do alcohol-free wines taste? In general, pretty good to outstanding in one particular case. Some of the prices also seemed a bit high for wines without alcohol, in my opinion.
Let me add that I think it’s best to think of alcohol-free wines as something different from wines with alcohol. They’re not bad, just different – sort of like the difference between white or red wines, port or sparkling wine. One isn’t better than the other. They’re simply unique.
Hope you enjoy.
How popular are alcohol-free wines?
The short answer? Increasingly popular. In recent years, sales figures for alcohol-free have skyrocketed. In 2022, consumers purchased 23 percent more alcohol-free wines that year compared to the year before, according to data collected by Nielsen Consumer LLC.
However, it is important to note that the market for alcohol-free beverages (which includes no-alcohol wine, beer and spirits) is still relatively small compared to the total alcohol market. Overall, the sale of all non-alcohol beverages accounted for 0.47 percent of total alcohol sales in 2022, according to Nielson Consumer.
What is alcohol in wine?
First, it’s important to understand how alcohol gets into wine. Remember, wine is made with grapes. So why does wine have alcohol but grape juice does not?
One word – fermentation.
During the fermentation process – which often takes one to two weeks – yeast breaks down sugar. The result is a byproduct called ethanol.
Ethanol is what makes alcohol in wine. Or rather, yeast turns sugar into alcohol (ethanol) during fermentation.
Most winemakers add yeast during the fermentation process. However, there are a very small number of winemakers who simply allow natural yeasts to develop during the fermentation process.
How is alcohol-free wine made?
In order to make alcohol-free wine, ethanol must be removed after the fermentation process. Again, without fermentation, wine would not be wine. It would simply be grape juice.
Many winemakers call this process dealcoholization. This is why some winemakers refer to alcohol-free wines as dealcoholized wines.
As you can expect when it comes to wine, there’s no one single way every winemaker removes alcohol from wine.
After fermentation, some alcohol-free winemakers chill the wine, spin it and vacuum out the ethanol.
Other winemakers heat the wine slightly in order to evaporate the ethanol. However, winemakers who use this dealcoholization process need to be extremely careful since extreme heat can ruin a wine and destroy all its wonderful flavors.
Tasting notes for alcohol-free wines
A quick overall observation. As I noted above, I think it’s important to think about alcohol-free wines as being their own distinct category. In general, if you like natural wines and hard ciders, I think you’ll like a lot of these no-alcohol wines. Here are my individual wine notes.
Giesen New Zealand Pinot Grigio ($16 Suggested Retail Price)
Location: New Zealand
Grapes: Pinot grigio
Tasting notes: Delightful, aromatic, floral wine with tart apple-like flavor and aroma. Very subtle and not too sweet. A great alcohol-free wine to introduce people to these types of wines.
Noughty Dealcoholized Blanc ($24.99 SRP)
Location: South Africa
Grapes: 55% chenin blanc and 45% chardonnay
Tasting notes: Extremely tart, crisp wine with green apple-like flavors with a zingy, slightly-sweet yet also dry, cider-like finish.
Saint Viviana Sauvignon Blanc ($22.99 SRP)
Location: Washington
Grapes: Sauvignon blanc
Tasting notes: Intense, bold, hard cider-like flavor with a hint of sourness. Great wine with spicy foods or anything with concentrated flavors.
Saint Viviana Cabernet Sauvignon ($22.99 SRP)
Location: Paso Robles, California
Grapes: Cabernet Sauvignon
Tasting notes: Light, floral red wine with hints of cherry and raspberry. Almost Beaujolais like in flavor and aroma. Over time in the glass, those flavors become woodsy and softer.
French Bloom Alcohol-Free Sparkling Wine, Le Rose ($44 SRP)
Location: Southwest France
Grapes: Blend of chardonnay and pinot noir
Tasting notes: My favorite wine of the tasting, this bright, lively, fresh, floral sparkling wine hits all the right notes. Flavors and aromas are subtle and include hints of rose petals and peach. A truly delightful French sparkling wine that just happens to not have any alcohol.
Cheers!
Wine Press by Ken Ross appears on Masslive.com every Monday and in The Republican’s Weekend section every Thursday.
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