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Unveiling the Science: Why Grenadine Sinks in Certain Cocktails
Grenadine is a highly adaptable, non-alcoholic syrup that can transform simple drinks into tantalizing cocktails, such as the Queen Mary, which combines light beer with grenadine. Additionally, it contributes its deep, pomegranate and orange flavors to various non-alcoholic mixes, like the Grown-Up Shirley Temple Mocktail.
When you’re out for brunch, you may have noticed the striking red and orange layers of the famous tequila sunrise cocktail. The sequence in which you introduce the ingredients is crucial. Start with orange juice and tequila, followed by a slow drizzle of grenadine, often poured over a bar spoon to help it cascade into the glass. Although added last, grenadine sinks to the bottom swiftly, creating the iconic “sunrise” effect. But why does this happen?
The reason lies in the scientific properties of grenadine: it is an extremely dense syrup, primarily owing to its high sugar and low water content, which makes it sink and creates that beautiful layering in drinks.
Read more: The 40 Absolute Best Cocktails That Feature Only 2 Ingredients
The density of a liquid is evaluated based on its specific gravity, which is described by Merriam-Webster as the proportion of the density of a substance to that of a reference substance (like pure water) when both are measured in air. This means the comparison of a liquid’s heaviness to that of water. A liquid that is lighter than water possesses a lower specific gravity. Water holds a specific gravity of 1.0; thus, any liquid with a higher specific gravity will submerge in pure water. For instance, Grenadine typically has a specific gravity of 1.18, though this might vary across different brands.
Sugar significantly influences a liquid’s density. For instance, high-proof, low-sugar liqueurs such as triple sec will rise above high-sugar, low-proof liqueurs like Butterscotch Schnapps. Pure spirits like whiskey, tequila, and vodka, known for their high-proof and low specific gravity compared to water, will float atop most ingredients in a layered cocktail, often delivering a potent taste of alcohol when the drink is sipped from the top. Grenadine, densely packed with sugar and minimal water, is heavier than most other mixers used in drinks.
For further details, read the article on Tasting Table.
Non-Alcoholic Beer Steals the Spotlight at the 2024 U.S. Open
Heineken L0VE.L0VE at the U.S. Open
Liquor brands frequently appear at sports events, and the most renowned and valuable among them are often prominent at significant competitions, including this week’s U.S. Open in New York City.
Non-alcoholic options such as beer, wine, and spirits are gaining popularity among mainstream consumers, and their presence at these events is increasingly seen as acceptable and normal.
Heineken recently launched its special “L0VE.L0VE” cans, a new look for its non-alcoholic beverage, Heineken 0.0, coinciding with the tournament. This effort is clearly a marketing strategy, yet it reflects the larger shift towards moderation and the presence of non-alcoholic choices at prominent sporting events.
In 2023, the sales of non-alcoholic beer, wine, and spirits exceeded $565 million, marking a 35% increase from the previous year—according to Nielsen. Non-alcoholic beer notably commands 86.1% of this market segment. Heineken, the renowned Dutch brewery, recorded an 11.2% increase in non-alcoholic beer sales year-over-year, totaling nearly $80 million in 2023. In contrast, dollar sales by 11.2% year-over-year, regular beer sales dipped for Heineken, although the company still amassed approximately $2.4 billion in net profits for the year.
“For us, it’s crucial to show that moderation is cool,” stated Jonnie Cahill, Heineken USA’s chief marketing officer, in remarks to Forbes. “We want to make sure that we’re meeting our customers where they are in their lives and supporting whatever journey they choose.”
The L0VE.L0VE cans symbolize this philosophy, merging Heineken’s longstanding association with sports (including tennis) with its commitment to promoting responsible drinking.
“We chose this metaphor for the appeal of non-alcoholic beer because, like a 0-0 score, it leaves everything open and full of possibilities,” Cahill explained, noting that the product launch aims to appeal broadly, from fervent tennis fans to those just beginning to show interest in the sport.
Heineken’s initiative to introduce L0VE.L0VE at the U.S. Open cleverly plays on the tennis term for a 0-0 score, “love,” while strategically engaging with the increasing trend of zero-proof beverages.
“We’re always looking to bring unique and premium experiences to our consumers,” Cahill explained. “Tennis continues to influence pop culture—whether through blockbuster movies, streaming reality shows, or the emerging ‘tenniscore‘ fashion trend.”
In addition to the L0VE.L0VE cans, Heineken Silver, which is a low-calorie and low-carb light beer, will also be made available for the first time on tap at the tennis event.
The inclusion of non-alcoholic and low-alcohol options at more sporting events, such as the U.S. Open, signifies a significant trend in the industry. The rising popularity and acceptance of these beverages demonstrate a shift towards moderation, while still allowing for enjoyment.
“Events like Coachella, the U.S. Open and the Formula 1 Miami Grand Prix are ideal platforms to showcase Heineken Silver, our low-carb, low-calorie and sessionable beer,” Cahill says. “Drinkers always have a choice in how they are part of the social occasion.”
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Copart CEO Joins the Fray as Latest Bidder in Vintage Wine Estates Bankruptcy Auction
The CEO of a prominent car salvage empire, which started in North Bay, made a substantial offer of $35 million on Friday for two renowned wineries in Napa Valley. These wineries, part of the assets of Vintage Wine Estates, are due for sale in a Bankruptcy Court next month.
Jayson “Jay” Adair, from Dallas and CEO of Adair Winery Inc., placed the multi-million dollar bid for the Clos Pegase and Girard wineries, as per a court filing. His company was one of three leading new bidders targeting assets, including brands and production facilities, of the Santa Rosa-based portfolio that declared Chapter 11 bankruptcy on July 24.
The following are other preliminary bidders from the same day:
— A company from South Carolina, Vino.com LLC, operating under the name Total Beverage Solution, offered $6.03 million for the wine brands Layer Cake, Tamarack, and Cartlidge & Browne.
Total Beverage Solution is planning to acquire 168,764 cases of Layer Cake, Cartlidge & Browne and Tamarack bottled wine, with a value of $6.03 million.
Bartow Ethanol of Florida LLC, a contract distiller, has offered $6.25 million to purchase Meier’s Wine Cellars Inc., a historic and leading winery based in Cincinnati, Ohio.
These proposals come after the court approved two other bids on Tuesday for six additional assets: Ace Cider, Sonoma Coast Vineyards, Cosentino, Swanson, Bar Dog, and Cherry Pie.
A Bankruptcy Court hearing concerning the new offers is scheduled for August 29.
There’s a Sept. 6 deadline for qualified bids to be submitted ahead of a Sept. 17 auction and Sept. 24 hearing to consider the winning bids.
Jeff Quackenbush covers wine, construction and real estate. Reach him at jquackenbush@busjrnl.com or 707-521-4256.
Unveiling the Mastery: How Beluga Crafts Its World-Class Vodka
The range of Beluga vodkas available in the US
Beluga Vodka is a distinguished vodka label owned by Noblewood Group, a private entity headquartered in Montenegro. Esteemed for its luxury and precision in craftsmanship, the brand was established in 2002, quickly earning acclaim for its superior vodka that blends traditional Russian techniques with advanced technology.
Initially produced at the Mariinsk Distillery in Siberia, Russia, the rights to Beluga Vodka, excluding Russia, were bought by Noblewood for $75 million in October 2022. The production now involves sourcing the raw spirit from a distillery in Latvia owned by Noblewood, with the rectification and bottling done in Montenegro.
The manufacturing of Beluga Vodka involves a mash of 100% Scandinavian organic wheat. This undergoes a detailed process of fermentation and distillation in a column still equipped with six rectifying columns. Post-distillation, the spirit is filtered through quartz sand and birch charcoal. The vodka is then matured for a duration of 30 to 90 days, depending on the specific variant, to augment its taste and smoothness.
Although all the vodkas produced by Beluga are made from the same ingredients and follow the same distillation process, there were traditionally small variations achieved by adding tiny amounts of flavoring substances and using various filtering materials. This method ensures that each vodka in the Beluga collection has a distinct scent and taste profile, yet maintains the spirit’s neutral essence.
TTB regulations allow the inclusion of limited quantities of flavoring agents as long as they do not substantially change the neutral nature of the vodka.
Beluga Noble Vodka
Beluga Noble Vodka, 40% ABV, 750 ml
Initially, the combination of water and malt spirit undergoes filtration through quartz sand, which is followed by a second five-time filtration through the same medium, and then a three-time filtration through a column of birch charcoal that is 10.5 meters long and imbued with silver.
The vodka also receives subtle additions of sugar, honey, oatmeal extract, milk thistle, and vanillin. Following its enrichment with these components, the spirit is left to mature for a period of 30 days prior to being bottled.
This vodka presents a crystal clear appearance, and upon olfactory examination, it reveals gentle scents of citrus peel and white pepper, complemented by delicate notes of honey and vanilla. Its texture is smooth and creamy, showcasing a mild sweetness that is characteristic of wheat-based vodkas, along with flavors of oatmeal, honey, and a hint of vanilla. The presence of malted barley enhances its rich, full-bodied feel.
Concluding with a clean and sharp finish, it leaves behind a subtle aftertaste of white pepper paired with a slight sweetness.
Beluga, Transatlantic Racing Vodka
Beluga Transatlantic Racing, 40% ABV, 750 ml
The vodka follows the same initial filtration process as Beluga Noble Vodka, but it is filtered six times through quartz sand.
It is also enhanced with small amounts of sugar syrup, malted barley extract, and wild strawberry extract. After these additions, the vodka rests for 45 days before it is bottled.
The vodka appears completely transparent. It presents a fresh and faintly floral aroma complemented by citrus zest and a hint of mint. The texture on the tongue is smooth and slightly thick, providing a silky, viscous feel. It carries a light sweetness, with nuanced flavors of lime and white flowers, alongside a gentle minerality.
The aftertaste is lengthy and clean, characterized by soft floral notes and a subtle citrus undertone, ending with a crisp and light finish.
Beluga Allure Vodka
Beluga Allure Vodka, 40% ABV, 750 ml
The Beluga Allure vodka endures five filtrations over quartz sand and another three through a column filled with silver-enhanced birch charcoal.
Post-filtration, tiny amounts of fig extract and maple syrup are introduced to the vodka. This mixture is then allowed to rest for a period of 60 days.
The vodka presents a pristine clear appearance. The aroma is gentle and sophisticated, featuring undertones of vanilla and fresh cream, plus nuances of sweet honey and cooked grain. There are also layers of almond and dried fruits that increase its complexity.
The taste is smooth, sweet, and rich, creating a luxurious sensation in the mouth with significant weight. It unfolds with refined flavors of creamy vanilla and honey, recalling a dessert-like crème brûlée. Accents of almond and a trace of caramel add further depths of complexity.
The finish is long, creamy, and smooth, with lingering notes of vanilla, almond, and honey.
Beluga Gold Line Vodka
Beluga Gold Line, 40% ABV, 750 ml
The Beluga Gold Line vodka undergoes six filtrations through quartz sand and three through the silver-impregnated birch charcoal column, followed by a final filtration through quartz sand again.
The vodka is enhanced with small amounts of sugar syrup, lactose, rice infusion, and extracts of Rhodiola rosea, also known as golden root. It undergoes a resting period of 90 days before it is prepared for distribution.
It boasts a crystal-clear appearance. The aroma is rich and complex, with subtle hints of vanilla, white chocolate, and almond.
Tasting reveals a luxuriously smooth and creamy texture, with overtones of vanilla and honey and slight almond flavor. Its texture is rich and viscous, offering a noticeable weight in the mouth and a mild sweetness.
The finish lingers, smooth and subtly sweet, with enduring flavors of vanilla and a trace of spice.
Beluga Vodka represents the epitome of premium vodka production, showcasing expert craftsmanship and a dedication to quality. Each variety of Beluga Vodka provides a distinct taste profile, renowned for its smoothness, rich texture, and subtle flavors. Whether served in cocktails or enjoyed neat, it is an excellent choice for an aperitif served on the rocks.
Cheers
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Introducing a Buzz Without a Bottle: This New THC ‘Spirits’ Brand Unveils a Range of Cannabis-Infused Cocktails
The market for Ready-to-Drink (RTD) cocktails continues to experience significant growth, with reports showing an increase of over 100 percent in the last two years and an expected valuation of $40 billion by 2027. Although smaller, the THC beverage sector is expanding as well, particularly as cannabis legalization spreads across more states. A prominent THC drink brand, Nowadays, recently introduced a canned cocktail aiming to mirror the success of the RTD market, even though it contains no alcohol. The inspiration clearly comes from the burgeoning spirit-based canned beverage market.
Established last year, Nowadays initially drew inspiration from the non-alcoholic (NA) spirits category. The first offerings were 750-milliliter bottles of THC “spirits” available in high-dose (10 mg per serving), low-dose (5 mg per serving), and now a 2 mg micro-dose. These products are designed to be enjoyed as part of your favorite NA cocktail, enjoyed neat, or over ice. The formulation of these spirits, which includes cannabis extract, water, sugar, citric acid, and preservatives, is notably neutral, making them ideal for use in mixed drinks.
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The new Nowadays THC Canned Cocktails, however, are literally “ready to drink,” with four new recipes available to consumers: Original, Spicy Lime, Citrus, and Berry. “Expanding into canned cocktails was a natural next step for us,” said Nowadays CEO and cofounder Justin Tidwell in a statement. “Our bottled spirits have been incredibly successful, and we wanted to build on that by taking everything consumers love about Nowadays and creating a canned version for an elevated ready-to-drink experience. With this innovation, we can reach even more people and continue growing the brand.”
The initial launch of these canned cocktails are considered to be low-dose, with just five milligrams of THC per drink. Everyone reacts differently to THC, so one might start by consuming half a can at first if unsure about the effects, which are said to surface in about 15 minutes. Typically, five milligrams of THC is seen as a fairly small dose. The ingredients for these drinks are similar to the bottled spirits but include the term “natural flavors”—presumably what provides the berry, citrus, or spicy lime tastes. Additionally, each can contains only 25 calories and roughly four grams of sugar, ensuring these beverages are not overly sweet, which seems to be beneficial.
There are various THC-infused canned beverages on the market. Some, like Wynk, mirror the hard seltzer trend with flavors such as black cherry and mango. Others, like Cann, label themselves as “social tonics” and offer flavors like blood orange and cardamom. A different approach is taken by Nowadays, which gets its influence from non-alcoholic spirits, setting it apart. The mixed flavor six-pack from Nowadays is available on their website for $32, with single-flavor packs coming soon. They are also available from online retailers such as . As with alcohol, buyers must be over 21 to purchase these drinks.
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Blending Bourbon and Rye: Exploring the Delicious Results of the Latest Whiskey Trend
Two of my favorite pours over the Summer, Wyoming Whiskey’s Outryder Whiskey and Knob Creek’s Bourbon x Rye blend, reflects a changing trend among knowledgeable whiskey producers nationwide. The reason, largely linked to state regulations, has historically meant that the bourbon and rye sectors maintain strict standards for their production processes.
For a distillate to qualify as bourbon, its mash bill must contain at least 51% corn, with the remainder made up of wheat, barley, or rye. The rules stipulate it must be aged in charred oak barrels, begin aging at no more than 125 proof, be crafted in the USA, contain no additives, be bottled at 80-proof or more, and not exceed 160-proof. Rye whiskey shares similar standards, notably requiring at least 51% rye in its mash bill.
Yet, the other 49% of the mash bill presents limitless possibilities. The duration of aging, the influence of the oak barrel, and the origin and quality of the corn, wheat, barley, and rye shape the final product over time. Despite this complex process, the end result is typically classified simply as bourbon or rye, which is fantastic, yet not the sole expression possible.
Two of my top picks for this summer’s drinks have been interesting blends of Bourbon and Rye. Specifically, I’m not just talking about mixing these spirits from separate bottles at home, which is something I’ve tried, but rather professionally crafted combinations like those from Wyoming Whiskey’s Outryder and Knob Creek’s Bourbon x Rye Blends. These creators have expertly mixed two different mashbills to forge a singular and unique category of whiskey.
It might sound trivial, but a major sign that I’ve really enjoyed a new whiskey is when I catch myself purchasing it repeatedly. For both the Outryder and Knob Creek blends mentioned, I found them so compelling that I had to buy another bottle of each.
For a number of years, Wyoming Whiskey has been producing the Outryder Whiskey. The latest version, their 100-proof 2021 release, was met with high praise from industry insiders. Though I was a bit late to discover this gem, I am certainly glad to be getting acquainted with it now.
The 2024 Outryder Whiskey is a robust 100 proof American Straight Whiskey concocted from a duo of mash bills: one bourbon and one rye. It features a captivating copper-mahogany hue and exudes aromas of honey, cherry, and orange blossom. The tasting journey reveals flavors of biscuits and brown butter with a touch of pumpernickel bread, thanks to the rye. The finish lingers, warm with hints of maple syrup.
Is this whiskey a bourbon? No. Is it purely a rye? No. But does it masterfully merge the two, showcasing the finest traits of each? Absolutely.
For more details on availability, visit Wyoming Whiskey’s website.
I’ve always been a fan of Knob Creek’s offerings, especially their matured bourbons (like the 15-year-old variety), and I find their 10-year Pre-Prohibition Style Rye outstanding. My interest naturally escalated when I heard about their new Bourbon x Rye blend.
This particular blend from Knob Creek mixes their 9 Year Old Bourbon with their 7 Year Old Rye Whiskey. Similar to Wyoming Whiskey, the blend harmonizes the distinctive qualities of each, creating a product that is superior to its components alone.
I have a particular fondness for the rye spice, yet the vanilla and honey notes from an aged Knob Creek bourbon are irresistible to me. This blend captures the best elements of both.
At 113 proof, this blend offers an aroma rich with maple sugar and vanilla, complemented by the noticeable, yet subdued, baking spice of the rye. It’s an ideal choice for those curious about rye spirits but not ready to dive in completely.
There’s black pepper and sweet caramel across the tongue followed by a finish of sweet heat. And at $44.99/bottle, this is a very affordable bourbon x rye blend that is bursting with flavor. It is a limited edition release so you will need to check out the Knob Creek website (or Google) to find it!
Exploring Wadi Rum: Experiencing a Martian Landscape on Earth
Wadi Rum, also known as the Valley of the Moon, offers a landscape so unique that it’s often compared to Mars. Located in southern Jordan, this desert wilderness is renowned for its towering sandstone mountains, narrow canyons, and vast sandy plains. Its natural beauty and serene atmosphere make it a must-visit for adventurers and nature lovers alike.
Exploring Wadi Rum’s expansive terrain is best done by a four-by-four jeep safari. These tours allow visitors to cover large areas of the desert, including popular sites like the Seven Pillars of Wisdom and ancient petroglyphs carved into rock faces. The experience provides not just an adventure but also a glimpse into the history and geology of this mesmerizing landscape.
For those seeking an immersive experience, spending a night in one of Wadi Rum’s Bedouin camps is unforgettable. As night falls, the desert sky reveals countless stars, offering one of the clearest night skies in the world. The traditional tents equipped with modern comforts ensure a comfortable stay while allowing you to connect with nature in an extraordinary setting.
Jebel Um Ad Dami, Wadi Rum’s highest peak, offers hikers breathtaking panoramic views. On clear days, one can see the desert below and even Saudi Arabia in the distance. The hike to the summit is moderately challenging but provides unparalleled vistas. Undertaking this hike rewards adventurers with a deep sense of accomplishment alongside the stunning scenery they witness from the top.
Wadi Rum is more than landscapes; it’s steeped in history.
Its ancient rock art and inscriptions narrate the lives of civilizations long gone.
Visiting these sites offers a glimpse into life thousands of years ago, adding depth to this timeless place.
With jeep rides, starry nights, peak hikes, and historical art exploration, Wadi Rum promises diverse adventures for every traveler.
4 Refreshing Margarita-Inspired Cocktails to Mix Up This Summer
“What’s in a name? That which we call a rose by any other name would smell as sweet,” famously questioned William Shakespeare. Yet, does the taste remain unaltered as well?
Examining contemporary cocktail menus, one can observe that numerous modern concoctions are reminiscent of traditional cocktails in their naming. Though akin, the contents such as in a Manhattan or an Old Fashioned can differ vastly. Yes, your Manhattan may include whiskey, sweet vermouth, and bitters – but the specifics like which type of whiskey, which vermouth, and which bitters can vary significantly. Can a Manhattan that involves apple-infused bourbon, blanco vermouth, and cherry bitters retain its classic title? Possibly.
The confusion amplifies when delving into the classical margarita. “Margarita” translates to “daisy” in Spanish, and historically, a Daisy cocktail consists of a spirit, fruit syrup, and citrus juice – aligning with the traditional margarita concoction of tequila, triple sec, and lime juice if one considers triple sec as an orange-flavored alcoholic syrup.
However, a distinctive feature of a margarita is its salted rim, which introduces another layer to its classification. It toes the line with the crusta cocktail category, which typically entails a spirit, citrus juice, and often a fruit syrup like maraschino liqueur or triple sec, served in a glass rimmed with sugar or salt – akin to what’s observed in a brandy crusta, or more commonly known, a Sidecar.
Then there’s the Tommy’s margarita: tequila, lime juice, and agave syrup, which might be considered a Daisy if you treat agave syrup as fruit, but it isn’t truly a margarita. Instead, it’s more akin to a tequila gimlet featuring agave. And consider a skinny margarita? That’s tequila, lime juice, and soda water. Some might call it Ranch Water, though it is essentially a tequila collins minus the sugar. And ponder a spicy skinny margarita with mezcal?
No matter the conclusion, one thing is certain: It is summertime, and it is hot. August, with its bounty of blackberries, fresh watermelon, and lime, might just be the ideal month for whatever these concoctions are named.
In pursuit of enjoyment, I have compiled four distinct variations. Refer to them as you wish. Just remember that the name on Shakespeare’s baptismal document was, interestingly, Gulielmus Shakspere — food for thought.
Creamy Coconut Margarita
INGREDIENTS
1½ ounces Tapatio blanco tequila
¾ ounce Cointreau (or another premium triple sec)
¾ ounce fresh-squeezed lime juice
¼ ounce agave syrup
¾ ounce coconut cream (not sweetened)
Tajin seasoning
DIRECTIONS
Combine the initial five ingredients in a cocktail shaker with ice. Shake well and then pour the mixture through a strainer into a glass full of ice. Top with a sprinkle of Tajin.
Spicy Smoky Skinny Crusta Collins
INGREDIENTS
1 ½ ounces Santo Spirits Mezquila
1 ounce fresh-squeezed lime juice
1 ounce sparkling water
5 nickel-sized slices of fresh jalapeno pepper
King Floyd’s Black Lava Salt
1 dried chile de árbol
DIRECTIONS
Start by applying lime juice to the edge of your serving glass, then dip it into salt to coat, leaving one area free of salt. Add ice into the glass and keep it ready. In a separate mixing glass, combine mezquila, lime juice, and jalapeno slices with ice, then shake them together. Be careful to shake just enough to mix without breaking the jalapenos. Strain this mixture into your prepared glass. Finish by topping with soda and give it a gentle stir. Use a dried chile as garnish on the drink.
Watermelon Margarita
INGREDIENTS
1½ ounces Santo Spirits blanco tequila
¾ ounce Cointreau (or another premium triple sec)
¾ ounce fresh-squeezed lime juice
¾ ounce fresh watermelon juice (see note below)
½ ounce aquafaba
3 watermelon seeds
DIRECTIONS
Combine the initial five components in a shaker with ice. Vigorously shake them together and then strain the mixture into a glass filled with ice, ensuring to form a layer of foam at the top. Add the trio of seeds to rest on the foam.
Note: To prepare watermelon juice, chop a peeled, seedless watermelon into pieces and blend until smooth. Always shake or stir the juice prior to each use. Even seedless watermelons may contain a few seeds, which can be used for garnish.
Nonalcoholic Blackberry Daisy
INGREDIENTS
2 ounces Free Spirits the Spirit of Tequila
1 ounce fresh-squeezed Meyer lemon juice
1 teaspoon good-quality blackberry jam
2 dashes King Floyd’s Orange Bitters
3 large fresh blackberries
DIRECTIONS
Combine the first four ingredients in a shaker glass with ice. Place two blackberries on top. Shake until combined and the blackberries begin to fall apart. Pour the entire contents into a serving glass. Garnish with the leftover blackberry.
Jeff Burkhart is the author of “Twenty Years Behind Bars: The Spirited Adventures of a Real Bartender, Vol. I and II” and the host of the Barfly Podcast. Follow him at jeffburkhart.net and contact him at jeffbarflyIJ@outlook.com.
Unveiling the Craftsmanship Behind Beluga’s World-Class Vodka
The range of Beluga vodkas available in the US
Beluga Vodka, a sophisticated vodka brand, is owned by the Noblewood Group, a private entity located in Montenegro. Established in 2002, Beluga Vodka is celebrated for its opulent and carefully crafted spirits. The vodka brand quickly earned acclaim for its superior vodka production that marries age-old Russian techniques with contemporary advancements.
Initially produced at the Mariinsk Distillery in Siberia, Russia, the brand was purchased by Noblewood in October 2022 for $75 million, a deal that excluded rights in Russia. Post acquisition, the base spirit is sourced from a distillery in Latvia owned by Noblewood, and the vodka is thereafter refined and bottled in Montenegro.
Beluga Vodka originates from a mash of 100% Scandinavian organic wheat. The production process includes a thorough fermentation and distillation in a column still equipped with six rectification columns. Following distillation, an advanced filtration process ensues using quartz sand and birch charcoal filters. The vodka then undergoes a resting phase of 30 to 90 days to further cultivate its taste and smoothness, depending on the variety.
Every vodka produced by Beluga, while utilizing the same ingredients and methods of distillation, historically exhibits slight variations. These differences arise from the addition of trace amounts of flavor enhancers and the use of various filtration materials. This process ensures that each vodka within Beluga’s lineup maintains its distinctive aroma and taste yet preserves the essential neutral quality of the vodka.
According to TTB regulations, the inclusion of minor amounts of flavoring agents is allowed as long as they do not significantly change the vodka’s neutral nature.
Beluga Noble Vodka
Beluga Noble Vodka, 40% ABV, 750 ml
The mixture of water and malt spirit undergoes filtration first through quartz sand and then through a column of silver-infused birch charcoal that measures 10.5 meters/34 feet.
The vodka is also enhanced with small amounts of sugar, honey, oatmeal infusion, milk thistle extract, and vanillin. Following this, the spirit is set aside to rest for a period of 30 days prior to being bottled.
This vodka presents a crystal clear appearance. Its aroma is subtle with hints of citrus peel, white pepper, and traces of honey and vanilla. The taste is smooth and creamy, showcasing a mild sweetness characteristic of wheat-based vodkas along with flavors of oatmeal, honey, and a subtle hint of vanilla. The malted barley contributes to its rich, full-bodied texture.
It concludes with a clean and crisp finish, leaving a lingering impression of white pepper and a mild sweetness.
Beluga, Transatlantic Racing Vodka
Beluga Transatlantic Racing, 40% ABV, 750 ml
The vodka undergoes the same filtration protocol used for Beluga Noble Vodka.
In addition, minute quantities of sugar syrup, malted barley extract, and wild strawberry extract are added to the vodka. The vodka is then rested for 45 days prior to bottling.
The vodka presents itself as impeccably clear. Its aroma is brisk and mildly floral, enriched with nuances of citrus zest and a sprinkle of mint. On tasting, it offers a smooth, almost oily experience on the palate with a sleek, viscous feel. It carries a gentle sweetness and delicately unfolds flavors of lime and white blooms alongside a faint minerality.
The aftertaste prolongs, maintaining a clean and floral essence, adorned by a subtle whisper of citrus and finishing light and crisp.
Beluga Allure Vodka
Beluga Allure Vodka, 40% ABV, 750 ml
The vodka designated for Beluga Allure goes through a single filtration involving quartz sand and two additional filtrations using a silver-infused birch charcoal column.
After this thorough filtration process, the vodka is enhanced with small amounts of fig extract and maple syrup before undergoing a resting period of 60 days.
It presents a pristine clarity in appearance. The aroma is elegantly subtle, showcasing fine notes of vanilla, fresh cream, sweet honey, and cooked cereals. It is further complexed by nuances of almond and dried fruits.
The taste is soft, sweet, and velvety, boasting a rich and pronounced sensation in the mouth. It predominantly features creamy vanilla and honey, reminiscent of crème brûlée, accented by subtle almond flavors and a hint of caramel, contributing to its intricate profile.
The finish is long, creamy, and smooth, with lingering notes of vanilla, almond, and honey.
Beluga Gold Line Vodka
Beluga Gold Line, 40% ABV, 750 ml
The Beluga Gold Line vodka undergoes four filtrations – two through quartz sand and two through the silver-impregnated birch charcoal column.
The vodka is enhanced with small amounts of sugar syrup, lactose, rice infusion, and extracts from Rhodiola rosea, also known as golden root. It is allowed to rest for 90 days before it is bottled.
It appears completely clear. The aroma is rich and complex, with subtle notes of vanilla, white chocolate, and a trace of almond.
The taste is exceptionally smooth and creamy, with nuances of vanilla, honey, and almond. The vodka presents a rich, heavy texture on the tongue, marked by an appealing viscosity and a mild sweetness.
Its finish lingers long, smooth, and subtly sweet, embellished with flavors of vanilla and a delicate hint of spice.
Beluga Vodka represents the pinnacle of vodka craftsmanship, showcasing traditions of exceptional quality. Each variety provides a distinct sensory journey, marked by its silky smoothness, lush texture, and nuanced flavors. Enjoy it mixed in cocktails, served neat, or as a refined aperitif over ice.
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Beyond Accommodation: A Peek Inside the Grand Summit Hotel’s Luxurious Recording Suites, Whiskey Lounge, and Coworking Space
Twenty-five years prior, Frank Cretella, co-founder of Landmark Hospitality, was involved in reviving The Stone Pony, a nightclub in Asbury Park that was seminal to the careers of Bruce Springsteen and Bon Jovi.
While engaging in the revival of the once-closed music venue, Cretella became captivated by the neighboring decrepit hotel, The Albion.
“I took the sign from the building the evening before its demolition – I was that enamored with it,” Cretella chuckled. “I made a promise to myself that one day I would reopen a venue and name it The Albion.”
In August, Landmark Hospitality, a company known for repurposing historic buildings, achieved just that.
The newly opened Albion, located in the old Grand Summit Hotel at 570 Springfield Ave. in Summit, now features a complimentary coworking space, a venue for weddings, a whiskey lounge, and an Italian eatery.
By the upcoming summer, the Albion plans to unveil 100 updated guest rooms and suites, a wellness spa, an additional event space inspired by a private residence, a rooftop dining area and bar, a listening space with a temporary sushi restaurant, and recording suites.
The emphasis on music was a deliberate choice for Cretella, who holds a deep affection for music alongside his passions for history, design, and development. For Cretella, this also harmonized with the name “The Albion,” which is the traditional name for Great Britain.
“I am a fan of rock ‘n roll and particularly British rock. The idea behind The Albion was to celebrate art and music,” he mentioned. “This concept resonates with me. It’s my tribute to music.”
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Live music is performed in the Italian restaurant Felina four nights a week, and the rooftop restaurant and bar will have a jazz and blues focus. Live music is also performed in the whiskey lounge, which has a piano.
Felina serves “Jersey Italian” cuisine, said Cretella. “It’s what people want and what they crave. It’s been such a huge success in Ridgewood,” he said of the restaurant, which has another location in the Bergen County town.
The 160-seat eatery has a 60-foot open kitchen as well as a fireplace surrounded by terrazzo and mosaic marble detailing. It also has a 45-seat bar wrapped around a wine room with five signature Negronis on tap. On the menu are dishes like white clam pizza, homemade mozzarella, eggplant Parmigiana, lasagna, chicken Scarpariello, and lobster fra diavolo.
Guest rooms at the refurbished property will be enhanced with bespoke ceilings and wall designs, each featuring a wet bar. Room rates are set to start at $300 per night, with suites going for $1,000.
Each of the guest rooms will boast unique design elements, such as exposed brick walls, textured and colorful walls, and shower skylights, providing a stark contrast to their previous iterations in the Grand Summit Hotel. As part of the transformation, the total number of rooms has been reduced by a third, allowing for more spacious accommodations.
The revamped rooms will complement the venue at The Albion, which can accommodate up to 200 guests and is adorned with original stained-glass windows, a grand two-story fireplace, and custom brass chandeliers with crystals recycled from the hotel’s former ballroom. This marks a significant enhancement from the Grand Summit Hotel, which ceased to host weddings in 2020.
Looking ahead to next summer, The Albion is set to introduce an additional venue, Blackburn House. This 9,000-square-foot venue, designed in a midcentury modern mansion style, will feature a music room, a library, and soaring 30-foot vaulted ceilings. Blackburn House, drawing its name from the original designation of the Grand Summit Hotel, is part of a broader plan that involves converting 43 rooms in the attached Annex.
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But, according to Cretella, The Albion isn’t all about out-of-towners.
“It’s meant to be a place where locals engage with the tourists,” he said. “It’s a community hotel. There are more activities for the general community than anyone else. We want the vibe to be Summit and we embrace the other restaurants and businesses in town.”
The cornerstone of that is The Albion’s 3,000-square-foot free coworking space called The Living Room, which also has a free coffee bar.
Summit’s Albion will be the forerunner of Landmark Hospitality’s future hotels with the same name. One is in the works in Jersey City, and another could open in Asbury Park as part of a new entertainment complex. The hotels will join Landmark Hospitality’s 18 boutique hotels, event venues and restaurants, some that were refurbished from former historic properties.
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The Grand Summit Hotel was built in 1868 as a modest guest house called the Blackburn Hotel. But with its Victorian architecture and proximity to the Summit train station, it grew into a destination for travelers looking for an escape from New York City. In 1929, it expanded and was renamed as the Grand Summit Hotel.
“The Grand Summit Hotel has undergone several name changes throughout its history, each reflecting a different chapter in its story,” said Cretella. “While the name holds a special place in the hearts of many locals, Landmark saw an opportunity to introduce the brand to a new era by reimagining it as The Albion Summit. This isn’t just about a name change; it’s about revitalizing the spirit of the space.”
Go: 570 Springfield Ave., Summit; thealbionhotels.com, 908-273-3000.
Contact: JIntersimone@MyCentralJersey.com
Jenna Intersimone has been a staff member at the USA TODAY NETWORK New Jersey since 2014, although she’s a lifetime Jersey girl who considers herself an expert in everything from the Jersey Shore to the Garden State’s buzzing downtowns. To get unlimited access to her stories about food, drink and fun, please subscribe or activate your digital account today. You can also follow her on Instagram at @seejennaeat and on Twitter at @JIntersimone.
This article originally appeared on MyCentralJersey.com: The Grand Summit Hotel is now The Albion. Here’s what’s inside









