BACARDÍ Rum is at it again, bringing the heat and the beats to the dance floor. This time, they have partnered with Amsterdam-based luxury streetwear brand Filling Pieces to create a dancefloor-ready capsule collection that will have you moving like never before.

The collaboration kicks off with the launch of the BACARDÍ x Filling Pieces Dancing Shoe, the ultimate footwear for getting your groove on. This exclusive collection will be available online from October 18th, as well as at a pop-up event in the Filling Pieces flagship store in Amsterdam during the Amsterdam Dance Event (ADE).

Speaking of the pop-up event, get ready to be transported to a speakeasy-inspired experience like no other. BACARDÍ Rum is taking over the Filling Pieces flagship store in Amsterdam’s historic Canal District from October 19th to 21st. The space will be transformed to showcase the nine-piece limited-edition collection, featuring outerwear, hoodies, t-shirts, and sneakers. And of course, everything is designed with the signature clean silhouettes and functional design that Filling Pieces is known for, with a unique BACARDÍ twist.

But wait, there’s more. This pop-up event is not just a retail experience, but a party too. Cocktail bars will be serving up BACARDÍ Mojitos, BACARDÍ Caribbean Coladas, and more. And if you’re feeling adventurous, there’s even a secret speakeasy-style bar where you can try the special BACARDÍ x Filling Pieces cocktail.

And let’s not forget about the music. The pop-up event will feature a dance floor where the “Sound of Rum” will come alive through the hottest DJs in the city. Get ready to dance the night away to the electronic beats of Jarreau Vandal, CinCity, Philou Louzolo, and Patrick Mason. It’s the perfect backdrop for a partnership that celebrates self-expression, dance, and music.

The event will take place during the Amsterdam Dance Event, one of the biggest electronic and dance festivals in the world. So you know it’s going to be epic.

So mark your calendars for October 19th-21st and get ready to immerse yourself in the Caribbean heritage of BACARDÍ. Sip on delicious rum cocktails, explore the collaboration between BACARDÍ and Filling Pieces, and dance like nobody’s watching in your new pair of BACARDÍ x Filling Pieces dancing shoes.

Tjalling Simoons, Regional Brand Director of Europe at BACARDÍ Rum, is thrilled about this collaboration and the opportunity to bring the essence of BACARDÍ to life. He says, “Our collaboration with Filling Pieces brings to life the essence of BACARDÍ Rum and our Do What Moves You brand platform, which embodies the spirit of liberation and self-expression through dance and music.”

Guillaume Philibert, Creative Director and Founder of Filling Pieces, shares the excitement. He adds, “Both BACARDÍ and Filling Pieces encourage people to express themselves through music and their own individual styles – which is very important for us. We have combined our craft and knowledge with BACARDÍ and we’re excited to share this collaboration and event with our community.”

The BACARDÍ x Filling Pieces collection will be available for purchase online from October 18th via the Filling Pieces website or in-store at its Flagship location. Make sure to sign up to be notified when the collection goes live.

And if you want to experience the pop-up event in Amsterdam, you’ll need to RSVP. The event is open to consumers aged 18+ and will take place from October 19th to 21st. It’s going to be a party you won’t want to miss.

This collaboration between BACARDÍ and Filling Pieces is just the latest in the BACARDÍ Do What Moves You campaign. Earlier this summer, they partnered with Stadium Goods for a speakeasy pop-up in New York City. And now, they’re bringing the party to Amsterdam.

So get ready to dance, express yourself, and do what moves you. BACARDÍ and Filling Pieces have got you covered.

Title: Bacardi Rum: Crafting Timeless Elixir and Inspiring Cocktail Culture

Introduction:

In a world where spirits reign supreme, there is one name that has carved its way into the echelons of distinction – BACARDÍ Rum. Renowned for its unparalleled smoothness and exquisite taste, Bacardi has become a symbol of excellence in the world of spirits. From iconic cocktails like the Mojito, Daiquiri, Cuba Libre, Piña Colada, to the classic Presidente, Bacardi has been the catalyst behind some of the most famous recipes known to mixology. Let’s dive into the rich history and timeless allure of the world’s most awarded spirit, BACARDÍ Rum.

Craftsmanship Crafted to Perfection:

Step foot on the sun-kissed Caribbean island of Puerto Rico, and you’ll discover the heart and soul of Bacardi Rum. Since its inception in 1862, the artisans at Bacardi have meticulously honed their craft, ensuring that every sip of Bacardi Rum delivers the same unadulterated taste and quality that captivated the world over a century ago. The secret behind Bacardi’s unrivaled smoothness lies in their distillation process, expertly blending and aging their concoction to perfection.

A Taste That Shaped History:

It comes as no surprise that Bacardi Rum has received more than a thousand accolades for its exceptional taste, unrivaled quality, and innovative approach to spirit production. Each bottle of Bacardi Rum speaks volumes about the dedication and passion that goes into its creation. With a light-bodied essence and a smoothness that glides effortlessly on the palate, Bacardi Rum has become an essential ingredient in creating unforgettable moments and cherished memories.

Cocktail Culture: A Bacardi Legacy:

The birth of Bacardi Rum paved the way for a revolution in cocktail culture. Inspired by the unique taste and versatility of this legendary spirit, mixologists around the world unleashed their creativity, inventing a host of iconic cocktails that still grace bar menus to this day. The Bacardi Mojito, with its refreshing blend of rum, mint, lime, sugar, and soda water, embodies the spirit of tropical bliss. The Bacardi Daiquiri, a delightful symphony of rum, lime juice, and sugar, remains a go-to choice for cocktail enthusiasts. The Bacardi Cuba Libre, the ultimate embodiment of liberation, combines Bacardi Rum, cola, and lime for a timeless classic. The Bacardi Piña Colada, a taste of heaven in a glass, entices with its fusion of rum, pineapple juice, and coconut cream. Finally, the Bacardi Presidente, an embodiment of elegance, flawlessly unites Bacardi Rum, vermouth, and grenadine. These cocktails, born from the inspiration of Bacardi Rum, continue to be beloved icons in the global cocktail scene.

A Proud Legacy and Future Vision:

Today, Bacardi Rum stands tall as a symbol of heritage, artistry, and sophistication. Within the portfolio of the renowned Bacardi Limited, headquartered in Bermuda, Bacardi Rum remains a testament to the legacy and vision of its founders. Steeped in tradition, yet constantly pushing boundaries, Bacardi continues to inspire cocktail enthusiasts and ignite the passion for craftsmanship and creativity in the world of spirits.

Conclusion:

Bacardi Rum has transcended time, creating a legacy that is as timeless as the elixir itself. Crafted with utmost precision, it has become the epitome of excellence in the spirit industry. As we raise our glasses to toast the rich history, passion, and innovation behind Bacardi Rum, let us remember to drink responsibly and savor the enchanting spirit of Bacardi in every sip. Cheers to living passionately and embracing the remarkable journey that Bacardi Rum takes us on.