In the late 1990s, the bourbon industry faced significant struggles, compounded by falling popularity due to the rising prominence of vodka and tequila. The tipping point came on November 7, 1996, when a catastrophic storm hit Bardstown, Kentucky, leading to a devastating fire at the Heaven Hill distillery that destroyed their facility and several warehouses, taking out approximately 15% of their whiskey stocks and costing around $30 million.
Years later, Heaven Hill has returned to the forefront of the bourbon scene with the launch of their new state-of-the-art Heaven Hill Springs Distillery, which now produces 1,500 barrels daily, with potential to triple that output. This resurrection comes during another challenging phase for the bourbon industry, marked by economic uncertainties and changing consumer behaviors, especially among younger generations.
In commemoration of this new chapter, Heaven Hill introduced a special whiskey, the Master Distillers Unity. This limited-edition bottle honors the legacy of the distillery, showcasing what is believed to be the last surviving barrel from the old Bardstown distillery, laid down in 1991 by Parker Beam, a notable figure in Heaven Hill’s history.
The Master Distillers Unity blend consists of four unique bourbons, including a 14-year old from Beam, and an 8-year and 6-year old bourbon from his successors. Bottled at 107 proof, it features the hallmark Heaven Hill mashbill of 78% corn, 12% malted barley, and 10% rye.
A mere 4,000 bottles were produced, blending history and expertise into a complex flavor profile that includes rich butterscotch notes complemented by walnuts and milk chocolate, with a smooth, balanced finish. Priced at $225 and exclusively available at the new distillery, collectors may hesitate to open a bottle, but its delectable taste truly deserves to be savored. Visitors can enjoy the distillery’s visitor center and bar while picking up a bottle for their collection.
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