Introducing Kate Upton: Supermodel, Actress, and Now Co-Owner of Vosa Spirits

Exciting news has hit the beverage industry as Vosa Spirits, a renowned company known for its exceptional canned cocktails, announced that supermodel, actress, and entrepreneur Kate Upton has joined their team as a co-owner. This partnership marks a significant milestone for the Michigan-born Upton as she takes on an active role in the development and growth of the brand.

The announcement, made on Wednesday, revealed Upton’s enthusiasm for her new venture. “I love sharing a drink with friends and family, and ensuring that what I’m consuming is free of preservatives and made with high-quality spirits is important to me,” Upton said in a statement. “Vosa offers this opportunity in a variety of options, so I know there’ll be something for everyone. I’m excited to work with Vosa in expanding their range and providing consumers with an elevated drinking experience.”

Upton, who also shared the news with her Instagram followers, will play a crucial part in the creation of new flavors, packaging design, and marketing strategies, all while working towards expanding Vosa’s consumer base beyond its current reach of two states. Additionally, Vosa’s Michigan-made-packaged beverages will soon be launching in Florida through distributor Southern Glazer’s Wine & Spirits.

Spencer Bailey, Co-Founder & CEO of Vosa Spirits, expressed his admiration for Upton and her love for their cocktail offerings, stating, “Kate embodies the essence of our brand. We craft all Vosa products for an elevated, elegant cocktail experience as part of a relaxed and luxurious lifestyle. We welcome her and look forward to working together to grow Vosa Spirits.”

One of Vosa’s core values is simplicity, providing a full-flavored vodka cocktail for the expanding non-carbonated market. They encourage consumers to demand more from their beverage experiences and enjoy the finer things in life. Vosa Spirits offers two separate beverages: Vodka Water, a non-carbonated option with 5% ABV, and High Line, a lightly carbonated choice with 7% ABV. Both beverages are available in raspberry-lime, cherry, lemon, and peach flavors and are made with 6-times distilled vodka and preservative-free ingredients. They come in convenient 4-packs, with Vodka Water priced at $10.99 and High Line at $12.99. If variety is what you crave, 8-can variety packs are also available.

This partnership not only marks an exciting new business venture for Upton but also highlights her philanthropic efforts during the COVID-19 pandemic, for which she was recognized by Global Citizen in 2020. Upton’s impressive career includes appearing in campaigns for renowned brands such as Bobbi Brown, Express, Guess, and Sam Edelman. She has graced the covers of prestigious publications like Maxim, Vogue, Vanity Fair, GQ, and Health Magazine. Upton holds the esteemed title of being the first person to appear on the cover of the Sports Illustrated Swimsuit Issue three times (in 2012, 2013, and 2017). Her acting credits include films like “The Other Woman” alongside Cameron Diaz and Leslie Mann, as well as “The Layover” alongside Alexandra Daddario. Upton’s next endeavor is an upcoming indie film titled “Sweet Dreams,” directed by writer/director Luke Sarki, where she will star alongside Johnny Knoxville and Mo Amer.

In her personal life, Upton is happily married to former Detroit Tigers ace pitcher Justin Verlander. The couple welcomed their daughter into the world in 2018.

As we applaud this exciting collaboration between Kate Upton and Vosa Spirits, it’s important to note that if you choose to purchase a product or register for an account through the links on our site, we may receive compensation. By using this site, you consent to our User Agreement and agree that your clicks, interactions, and personal information may be collected, recorded, and/or stored by us, as well as social media and other third-party partners, in accordance with our Privacy Policy. Cheers to elevated drinking experiences and the continued success of Vosa Spirits!