GREY GOOSE® Vodka is collaborating with top Toronto fashion outlets to prepare locals for festival season.
TORONTO, August 14, 2024–(BUSINESS WIRE)–As an official sponsor of TIFF®, GREY GOOSE® Vodka is enhancing fashion, specifically cocktail attire, just in time for the prestigious Toronto International Film Festival®. In partnership with renowned Toronto fashion stores, The Fitzroy and Gotstyle, GREY GOOSE® has helped curate capsule collections available till September 7, 2024, with a 20% discount using the code VIVELESTYLE. These collections allow guests to shine on the red carpet, embodying the joie de vivre that the GREY GOOSE® brand epitomizes.
The capsule collections, offering a mix of glamorous and sophisticated dresses and suits, can be explored both in-store and online. While shopping, guests can enjoy handpicked outfits inspired by the elemental themes of GREY GOOSE® Vodka and taste the season’s trendiest accessory – a signature GREY GOOSE® cocktail, available in Classic or Espresso Martini, or the MelonAce cocktail.
Enjoy signature cocktails while shopping on these exclusive dates:
August 24-25, 2024 from 2:30 – 4:00 PM
August 31-September 1, 2024 from 2:30 – 4:00 PM
The ‘sip and shops’ are available at both The Fitzroy (213 Sterling Rd Unit 111, Toronto, ON, M6R 2B2) and Gotstyle (The Well: 486 Front St W Suite UG26, Toronto, ON, M5V 0V2).
“The GREY GOOSE collaborations with our style retailers are a unique way to offer Torontonians a reason to dress up,” said Kate Watson, Senior Brand Manager at GREY GOOSE Vodka. “Our brand, alongside both The Fitzroy and Gotstyle, share a commitment to style at our core, while offering touches of refinement and elegancy every step of the way. We cannot wait to see Canadians dressed in their glamorously chic looks at TIFF!”
Once ready in their finest attire, guests can partake in GREY GOOSE® Vodka presents LE ‘TINI BAR, an exclusive event full of sensory delights with a French influence. The gathering will take place in Toronto at Second Floor Events from September 5-7, 2024, where attendees will be taken through a tour of three mini bars, each inspired by a core element of GREY GOOSE® – wheat, water, and sky.
At each station, a unique petit martini awaits, featuring the sophisticated French Martini, the traditional Classic Dry Martini, and the beloved Espresso Martini. Additionally, mixology experts will be on hand to impart their finest martini crafting secrets and tips.
Following the exploration, guests are invited to unwind in the lounge area with peers. This space offers the chance to buy extra drinks, including a set of the three highlighted petit martinis, elegantly displayed for memorable photo opportunities. This is an ideal moment to enjoy a stylish drink and celebrate the season’s finest films.
This festival time, delve into the refined blend of cocktail elegance and fashionable attire brought to you by GREY GOOSE® Vodka. Elevate your festival experience by dressing impressively for the sip and shop events and continue celebrating at one of the season’s most anticipated events – GREY GOOSE® Vodka presents LE ‘TINI BAR.
Tickets are priced at $25 each and include an exclusive three-part, one-hour sensory experience and GREY GOOSE® Vodka tasting with expert mixologists; three custom petits GREY GOOSE® Vodka martini cocktails, each accompanied by an amuse-bouche, and admission to the Martini Cocktail Lounge, where additional cocktails can be purchased while dancing the night away in style!
For more event information and for ticket availability, please visit https://greygooseletinibar.ca.
19+ ONLY. MUST BE LEGAL DRINKING AGE. SIP RESPONSIBLY. ©2024. GREY GOOSE, ITS TRADE DRESS & THE GEESE DEVICE ARE TRADEMARKS. VODKA – 40% ALC./VOL. DISTILLED FROM FRENCH WHEAT.
About GREY GOOSE® Vodka
Produced with unyielding quality, GREY GOOSE® Vodka utilizes the finest French ingredients and boasts a production process that’s fully traceable from start to finish. The focus of GREY GOOSE® is to deliver a superior vodka with every single bottle distilled and bottled in France. Their classic recipe uses only two natural elements: single-origin Picardie soft winter wheat and spring water from a natural limestone well in Gensac-la-Pallue, within the famed Cognac region. This precise combination undergoes a unique distillation process designed to enhance the natural characteristics of the ingredients.
Under the guidance of Cellar Master François Thibault, GREY GOOSE® achieves an exceptional level of smoothness and distinctive taste. The full range of GREY GOOSE® includes the original GREY GOOSE® Vodka and its flavored variants: GREY GOOSE® La Poire, GREY GOOSE® L’Orange, and GREY GOOSE® Le Citron.
As a key entity within the BACARDÍ Limited portfolio, GREY GOOSE® Vodka is part of a prestigious collection managed by BACARDÍ Limited, whose headquarters are situated in Hamilton, Bermuda, encompassing the wider BACARDÍ group of companies including BACARDÍ International Limited.
About The Fitzroy
The Fitzroy is Canada’s premier dress rental service. Established in Toronto in 2016, The Fitzroy offers a sophisticated and selectively curated range of the latest designer dresses, jumpsuits, and handbags sourced globally, available for rent for any special occasion. The mission of The Fitzroy is to alleviate the stress of dressing up, ensuring customers look and feel their best at their next event without the need to purchase a dress they’ll wear only once. The Toronto showroom provides a warm, inclusive, and judgement-free environment where customers can try on outfits with the assistance of skilled stylists at their convenience and either book on the spot or for a later date. Additionally, dresses can be reserved online with convenient two-way shipping throughout Canada. Visit us at fitzroyrentals.com.
About Gotstyle
Founded in 2005, Gotstyle is at the forefront of men’s lifestyle fashion, presenting a dynamic range of both North American and European designers and labels. Gotstyle has emerged as a comprehensive shop for men’s attire under four categories: casual, social, business, and formal. Spearheaded by Melissa Austria, Gotstyle has flourished over the past 19 years, expanding to include several physical stores, a bespoke tailoring service, a women’s line, an online store, and a vibrant social media outreach. This success can be attributed to the loyal community of over 20,000 customers fostered through exclusive events, personalized shopping experiences, and distinctive customer service. Gotstyle remains a pioneer in exceeding customer expectations. Visit us at gotstyle.com
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Contacts
Danielle Sippley
Phone: 647-922-6116
Email: danielle@meatandproduce.agency
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