Miller Lite is celebrating its 50th anniversary by giving away 50,000 free beers across various bars in the United States. On August 1, coinciding with International Beer Day, the popular beer brand will host this giveaway at 450 participating bars. In addition to the bar giveaway, a special "Beer Drop" event will take place at the Miller Brewing Company in Milwaukee, where cans will drop from a large six-pack installation at 4:50 p.m. local time, with a livestream available for fans.
To participate, fans aged 21 or older can visit millerlite.com/find-celebration to locate a nearby bar offering free beers. For those who cannot visit the bars in person, there will be an online option available.
Ann Legan, Vice President of Marketing for the Miller family of brands, emphasized that this milestone is a celebration of the brand’s history and its connection with fans over the past five decades. Earlier this summer, Miller Lite began its celebratory activities by releasing limited-edition gold cans and partnering with comedian Marcello Hernandez from "Saturday Night Live" for promotional events.
This anniversary event is expected to be a joyful occasion for beer lovers as they celebrate in various locations nationwide.
For more details, visit Miller Lite’s official site.
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