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Every magnificent poet has a preferred elixir that invigorates their thoughts and contributes to their creation of beautiful lines that we enjoy singing or reciting. Jim Morrison, the lead vocalist of The Doors, was truly a poet, and his chosen muse was whiskey. However, his brand of preference was not the kind appreciated by soft sour aficionados, nor was it a boutique craft brand. Intriguingly, it is a brand that Frank Sinatra also enjoyed. Morrison was an admirer of Jack Daniel’s whiskey.

The vocalist’s fondness for this spirit is echoed in The Doors’ “Alabama Song (Whiskey Bar)” where the initial verse commences with, “Well, show me the way to the next whiskey bar, Oh don’t ask why.” While it is known that he also partook in Irish whiskey, as shown when he shot the cover for his final album, “L.A. Woman,” and even savored some Chivas, the allure of Jack Daniel’s remained unabated. The question is, what made this brand so irresistible to a soulful crooner like Sinatra and Morrison, the frontman of a psychedelic rock band?

The history of Jack Daniel’s whiskey is intertwined with the world of music. It began when the original creator of the spirit established his White Rabbit and Red Dog saloons in 1892 in Lynchburg, Tennessee and formed the Silver Cornet Band to unite people through music and drink. It became fashionable and bewitched artists from each consecutive generation. Among the other greats who shared Morrison’s affection for JD are Jimmy Page, Keith Richards, Mick Jagger, and Tom Petty. Kesha even references brushing her teeth with this spirit in her song “Tik Tok.”

What makes JD a whiskey of choice? It is often considered a good introduction for those who want to explore drinking this booze. Its price point makes it affordable and its overarching notes of caramel, vanilla, and oak keep those who enjoy this spirit coming back for more. Not to mention, per Drinks International, Jack Daniel’s ranked sixth in their 2023 annual list of bestselling American whiskey brands and has been a staple on this list in previous years as well. This classic Tennessee whiskey can be consumed straight, but it is perfect for a Jack and Coke, as well as a classic Lynchburg lemonade.

Read the original article on Tasting Table.