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Sierra Nevada Brewing Launches Exclusive Limited Release Beer to the Public

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Sierra Nevada Brewing Company is gearing up for the much-anticipated release of Celly Drippins, a special version of their celebrated Celebration IPA. This secretive offering, previously only available in limited quantities at the brewery’s Mills River, North Carolina taproom, will be officially released on November 22, 2024, at 3 p.m.

Celly Drippins is crafted from the dried hop bags used during the brewing of Celebration IPA. These bags contain concentrated hop flavor, resulting in a uniquely intense version of the well-loved beer. Scott Jennings, Technical Brewmaster at Sierra Nevada, describes the production process: after fermentation, a small amount of beer drips from the hops, and these accumulations are combined to create Celly Drippins.

The annual release of Celebration IPA is a hallmark of the holiday season, favored for its fresh hop profile and robust 6.8% ABV, marking it as a standout winter seasonal beer. Doug Veliky, CMO of Revolution Brewing, has called Celebration the "GOAT" of winter seasonal beers, noting its popularity and seasonal significance.

Celly Drippins was initially not intended for public distribution; it was reserved as a treat for staff. However, as word spread, the demand increased significantly, leading Sierra Nevada to publicly announce the release for the first time this year. Typically, only a mere five to seven barrels of Celly Drippins are produced annually due to the limited yield from Celebration IPA brewing.

The upcoming release promises to be a special occasion, bringing together employees and beer lovers to celebrate the onset of the holiday season. Celly Drippins will be available for a very short time, often selling out within days. More details about the release can be found on Sierra Nevada’s website.

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November 19, 2024 beer-articles
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