Unreined Whiskey Becomes Official Whiskey of Texas A&M Athletics

Unreined Whiskey, established in 2025, has proudly announced its role as the official whiskey of Texas A&M Athletics. Fans and alumni of Texas A&M can now enjoy this unique whiskey at events where alcoholic beverages are offered, with availability at retailers like Spec’s and Total Wine throughout Texas.

The Chief Marketing Officer, Nelson Ingram, stated, “Our vision is to provide the world-class bourbon experience typical of the bourbon trail right here in Texas. We aim to create a brand that resonates with consumers and inspires a lifestyle.”

Breaking away from traditional bourbon methods, Unreined Whiskey ages and blends its whiskey in Texas, where the climate enhances the flavors of oak, vanilla, and coconut. The brand prides itself on purposeful blending and transparency throughout the production process.

Rob Arnold, PhD, Co-Founder of Unreined Whiskey, added, “The team’s innovative approach to whiskey combines quality and experience to create a product Texans will be proud to share.”

In the spring, Unreined Whiskey will open a visitor center in College Station featuring tastings, tours, and events, where guests can learn about the whiskey-making process and the distinct characteristics of their blends.

Unreined Whiskey was founded by a team of Texas A&M graduates, including Ingram and Arnold, along with other industry veterans from both Kentucky and Texas, dedicated to creating approachable and complex whiskey flavors.

For more details, visit Unreined Whiskey.