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EAGLE, ID / ACCESSWIRE / October 25, 2023 /
In the vast landscape of the wine industry, one company is making huge strides towards becoming a market leader – Splash Wines. With a strategy of acquiring key competitors, Splash Wines aims to solidify its position as a dominant force in the industry. The current wine market is fragmented, with no clear leader, which presents an opportune space for Splash Wines to consolidate its presence and emerge as a frontrunner.
Founded in 2014, Splash Wines is a family business with three generations of experience in the wine industry. Over the past 15 years, the company has been at the forefront of the internet wine industry, establishing itself as a prominent player in the Direct-to-Consumer (D2C) space. By selling directly to consumers, Splash Wines eliminates the need for middlemen and offers wines at competitive prices.
With a customer base of over 800,000 and exceptional TrustPilot ratings, Splash Wines prioritizes customer satisfaction and loyalty. The company distinguishes itself from others by providing exceptional customer service. It values personal interactions and does not rely on chatbots or automated messages when communicating with customers.
Splash Wines has experienced significant growth in recent years, tripling its revenue in just three years. In 2022, the company reached $30 million in revenue and has set an ambitious goal of reaching $50 million by 2025.
In its quest for market consolidation, Splash Wines made its first major move by acquiring Wine Awesomeness last year. This acquisition not only added $1.5 million in annual revenue but also expanded Splash Wines’ reach into new markets, creating fresh opportunities for growth and innovation.
Building upon this success, Splash Wines recently announced the acquisition of Vine Oh!, a company specializing in wine gifting. This strategic partnership enhances Splash’s offerings by tapping into the lucrative gift subscription box space. With Vine Oh!’s expertise and connections, Splash can leverage its consumer-facing approach and integrate it with its operations, enhancing areas such as ready-made gifting.
Another significant acquisition by Splash Wines is JA Imports. By acquiring JA Imports, a company that is an importer, national wholesaler, and holder of a California Winery License, Splash Wines strengthens its compliance position and gains the flexibility to expand its production facilities within the United States. This highlights the company’s commitment to domestic growth in the upcoming year. Additionally, the acquisition unlocks various partnership opportunities, including potential collaborations with QVC and other partners, further expanding Splash’s network.
These acquisitions mark significant milestones in Splash’s journey towards becoming an industry leader. By integrating companies like Wine Awesomeness, Vine Oh!, and JA Imports, Splash aims to unlock new synergies, tap into untapped markets, and elevate its offerings to a wider customer base. The company’s commitment to making acquisitions a key focus of its Start Engine raise further emphasizes its vision for growth and innovation as it solidifies its position within the industry.
Splash Wines is trailblazing a path in the wine industry with its strategic acquisitions, consolidating the market, and positioning itself as a leading player. Each acquisition contributes unique value to the company, whether it’s in terms of revenue generation, market expansion, compliance strength, or the ability to unlock key partnerships. As Splash Wines integrates these companies into its operations, it strengthens its position as an innovative force in the wine industry.
If you’d like to be a part of Splash Wines’ growth journey, bringing wine directly to the doorstep, click here to invest in Splash Wines.
Featured photo by Hermes Rivera on Unsplash.
Contact:
Garrett Imeson
garrett@splashwines.com
SOURCE: Splash Wines, Inc
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