Morrisons has introduced a new line of cocktails priced at just £1.50 per drink, perfect for summer BBQs. This exciting offering comes as a result of a collaboration with The Drinks Bureau, enabling customers to enjoy premium cocktails from the comfort of their own homes.
Available in over 280 Morrisons locations across the UK, these cocktail boxes, which contain 1.5 litres each, are priced at £15. However, customers with a More Card can purchase them for just £12, equating to as little as £1.20 per serving. The boxes include a tap-style spout for easy dispensing, making them ideal for effortless summer gatherings.
Morrisons claims this is the first time premium cocktails have been offered "on tap" at a UK supermarket, a concept that has found success in bars and pubs. Initially, popular flavors such as Mojito, Passion Fruit Martini, and Cosmopolitan are included, ensuring there’s something for everyone.
In addition to the ready-to-drink cocktail boxes, Morrisons has also launched bottled cocktails, including Bliss on the Beach and Passion Fruit Martini, available at £6 each or two for £10. Other brands are also jumping in on the trend, with Aldi offering ready-to-drink cocktail cans starting at 99p and Schweppes unveiling a new line of alcoholic cocktails.
As summer approaches, Morrisons aims to provide budget-friendly alternatives for those looking to enjoy cocktails at home, without compromising on quality.
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