May 14—Weber Ranch 1902 Vodka has found its place in Cooke County.

Round 2 Spirits, LLC is creating the new vodka from the agave plant, typically linked with tequila. The agave is cultivated in Jalisco, Mexico and later distilled in Muenster.

“In our quest to find the perfect distilling location for Weber Ranch, we carried out a detailed search throughout the nation,” shared Lee Applbaum, the President and COO of Round 2 Spirits. “Upon reaching Muenster, we instantaneously felt this was the place we desired to call home.”

A significant factor that led to Weber Ranch establishing in Muenster was the welcoming community.

“Muenster … along with Gainesville and the broader community is amazing, from local officials all the way to other business people and community residents,” expressed Applbaum. “The gratitude I feel towards the people, be it from Gainesville, Muenster or anywhere in the area is immense. The curiosity displayed, the questions asked, the excitement shown, the offers of assistance we received, were not merely trades for potential businesses; they were genuine offers driven by excitement at our bringing something new to the community.”

Round 2 Spirits aspires to be a part of the community and reciprocate the warmth that they have received.

“We understand that we need to earn our place in the community. Having a splendid distillery and doing business there doesn’t entitle us to anything, so we’re keeping that in mind,” conveyed Applbaum. “This isn’t like a big city where you have the option to disappear into the crowd; you need to be transparent, honest and follow through on the promises made.”

With the naming of Weber Ranch Vodka, Round 2 Spirits aimed to evoke a sense of Americana and rural communities.

“Leaving the big city, going out to some of these amazing communities across America where there’s just good, honest, hard-working men and women; as we thought about our brand name, how that brand name would come to life at the the distillery location was important,” said Applbaum. “Texas, more broadly, and then Muenster more specifically has all of that character, that charm, that history, the honesty and sensibility about it that really resonates with the brand.”

The distillery in Muenster also made an ideal location for Weber Ranch due to the quality of water and the physical distillery.

“Trinity aquifer produces beautiful water that had the right balance for creating Weber Ranch,” said Applbaum. “The building is very large, which allows us to be able to scale and grow, and the copper stills that are there are amazing and make a beautiful Weber Ranch vodka.”

Agave

The group behind Round 2 Spirits previously worked together to create and build Patrón Tequila, equipping them with great experience in agave and the distillery industry. This familiarity inspired the making of Weber Ranch Vodka, an exciting deviation that introduces the classically tequila-associated ingredient to the vodka distilling process.

“Blue Weber Agave is a truly unique plant that results in a remarkable spirit, not relegated to just tequila,” says Antonio Rodriguez in a press release. Rodriguez, Weber Ranch’s master distiller and former production director at Patrón Tequila in Jalisco, Mexico continues stating, “While Weber Ranch Vodka is indeed a vodka, our use of agave allows us to formulate subtle, smooth flavor notes of tropical fruit and citrus. This unique blend not only enhances classic vodka cocktails but lends itself perfectly to traditional agave-based drinks such as a ranch water or paloma. The immense versatility of this spirit is what makes it extraordinary.’

“We were fully aware of what Blue Weber Agave could produce in tequila. If you apply a different process to it, the result can be a truly exceptional vodka that’s fresh, bright, and clean,” relayed Applbaum. “Although difficult to craft due to the nearly seven-year growth period of agave … it requires a lot of patience, time, and commitment, it’s more costly, but you definitely reap the benefits of your investment.. It’s a completely unique experience.”

Weber Ranch Vodka is gluten-free, carb-free and additive-free. It’s distilled with just agave and water. For more information about the vodka. visit weberranch.com, and for more information about the company behind the vodka, visit round2spirits.com.